Category: Business

  • Elista Enters Power Bank Category with ELS-PBM101, a 10,000mAh Magnetic Fast-Charging Solution

    Elista Enters Power Bank Category with ELS-PBM101, a 10,000mAh Magnetic Fast-Charging Solution

    New Delhi, Mar 09:  Elista, one of India’s fastest-growing consumer electronics and home-appliance brands under the TeknoDome Group, today entered a brand-new product category with the launch of its first-ever power bank — the Elista ELSPBM101, a magnetic 10,000mAh fastcharging solution designed for effortless, everyday use.

     
    With this launch, Elista extends its commitment to solving real-world consumer technology pain points — from battery anxiety during travel to the need for safer, faster, on-the-go charging. The ELSPBM101 brings together a compact design, magnetic wireless charging and multi-layer protection, making it a practical essential for today’s always-connected smart technology users.
     
    Introducing the new categoryPawan Kumar, CEO, Elista, said, “Power banks are no longer optional, they are becoming an essential part of daily life. With our entry into this categoryElista is expanding its ecosystem to support today’s always-connected consumers by bringing together smart design, performance-driven innovation and safety. The ELSPBM101 reflects our focus on creating a compact, fastcharging and reliable power solution that addresses everyday needs, whether consumers are commuting, travelling, working or simply away from a charging point.”
     
    Elista ELSPBM101 Features
     
    The debut Elista power bank features a 10,000mAh lithium polymer cell, offering up to 20W wired fast charging and 15W magnetic wireless charging, making it compatible with the latest smartphones. The strong MegaSecure Magnetic Pad ensures stable wireless charging even when the user is moving, while Type-C input and output simplify how the device powers up and powers other devices.
     
    Built for daily use, the power bank includes protection against overcharging, overloading and short circuits, and features LED indicators for quick battery-level checks.
     
    The launch of the ELSPBM101 marks an important step in Elista’s expansion into personal electronics—an area where everyday utility, safety and thoughtful design matter as much as performance. Known for its smart TVs, air conditioners, audio products and home appliances, the brand is steadily building a connected ecosystem of accessories that make daily life easier and more seamless. This progress continues to be driven by Elista’s fully automated, Industry 4.0-enabled Kadapa facility in Andhra Pradesh, which anchors its ‘Make in India for the World’ roadmap, alongside expansion plans that include a ₹500 crore MoU for a second unit in Kopparthy.
     
    With a strong retail presence across 20,000+ outlets in India, Elista is also growing international footprint with the backing from the TeknoDome Group.
  • Central Electricity Authority and Tata Power Delhi Distribution Ltd. Celebrate Sixth Edition of ‘Lineman Diwas’

    New Delhi, Mar 09: The sixth edition of ‘Lineman Diwas’ was celebrated today in New Delhi by the Central Electricity Authority (CEA), Ministry of Power, in collaboration with Tata Power Delhi Distribution Ltd. (Tata Power-DDL). The event honoured the dedicated frontline workforce of the power sector, recognising the crucial role of linemen and ground maintenance staff in ensuring uninterrupted electricity supply across India.

    The event was graced by Shri Shripad Yesso Naik, Minister of State for Power and New & Renewable Energy; Shri Pankaj Agarwal, Secretary (Power); Shri Ghanshyam Prasad, Chairperson, CEA; and Mr. Dwijadas Basak, CEO, Tata Power-DDL, along with senior leaders and stakeholders from across the power sector.

    Around 250 linemen and supervisors from more than 66 State and private power distribution and generation companies, as well as transmission licensees nationwide, participated in the celebrations. The programme provided a platform for experience sharing, discussion of operational challenges, and collaborative learning, with a strong emphasis on safety and best practices in the field.

    The event commenced with a safety pledge, reaffirming participants’ commitment to adhere to safety practices to protect themselves, their families, and society at large.

    Key Highlights and Remarks:

    • Shri Shripad Yesso Naik emphasised the importance of strengthening safety culture, the use of personal protective equipment, proper shutdown protocols, and adoption of modern technologies such as smart grids, AI-enabled predictive maintenance, and drone-based inspections to reduce risk to field personnel. He highlighted the theme of the sixth edition: “Seva, Suraksha, Swabhiman”, reflecting service, safety, and dignity of the workforce.

    • Shri Pankaj Agarwal referred to linemen as the warriors of the power sector, noting their dedication during harsh weather and natural disasters. He urged power utilities to institutionalise daily safety awareness, including safety drills and informative videos before each shift.

    • Shri Ghanshyam Prasad acknowledged the linemen’s contribution as a key pillar of nation-building and highlighted the evolution of Lineman Diwas into a nationwide movement recognising frontline workers’ efforts.

    • Mr. Dwijadas Basak said, “‘Lineman Diwas’ not only honours our frontline warriors but amplifies their voices, enables experience sharing, and reinforces our collective commitment to their safety and well-being.”

    Event Highlights:

    • Release of a special Lineman Geet dedicated to the courage and contribution of linemen.

    • Launch of a ‘Safety Pocketbook’ providing essential safety guidelines for field operations.

    • Introduction of a safety awareness video on lightning hazards and precautions.

    • Felicitation of High Performing Discoms and Linemen for their contributions to a safe and secure power sector.

    • Hands-on display of safety equipment and advanced tools for practical learning.

    • Event live telecast across power utilities nationwide to encourage wider participation.

    The celebrations of Lineman Diwas 2026 reinforced the power sector’s commitment to safety, service, and empowerment of its frontline workforce, ensuring that linemen remain recognised, protected, and equipped to sustain India’s reliable electricity supply.

  • Surya Brasil Brings Clean Beauty Conversation to Jaipur, Highlights Ban on Over 9,000 Toxic Ingredients

    Jaipur, Mar 09:  Surya Brasil, the Brazilian clean beauty brand known globally for its natural henna-based hair colour solutions, hosted a two-day gathering in Jaipur that brought together wellness practitioners, industry professionals and invited guests to discuss clean cosmetics, ingredient transparency and plant-based hair care.

    Surya Brasil Brings Clean Beauty Conversation to Jaipur, Highlights Ban on Over 9,000 Toxic Ingredients

     At the centre of these discussions was the brand’s long-standing formulation policy. Surya Brasil stated that it has eliminated more than 9,000 potentially toxic ingredients from its cosmetic products. With consumers increasingly questioning what goes into personal care formulations, the company emphasised the need for greater transparency and more informed decision-making when it comes to everyday beauty products. The brand also noted that its formulations avoid harsh chemicals such as ammonia and its by-products, including ethanolamine and triethanolamine, as well as other commonly used ingredients such as PPD, EDTA, parabens, lauryl sulfate and synthetic fragrance

    Held at Pachewar Garh Fort in Jaipur, where the setting provided a distinctive backdrop for conversations around clean beauty and wellness, the programme also featured cultural performances celebrating Indian artistic traditions. Guests witnessed a classical music recital by Grammy Award winner and Padma Bhushan awardee Vishwa Mohan Bhatt, along with a Kathak performance by Uma Sharma.

    The discussions also touched upon the growing number of hair and scalp concerns linked to modern lifestyles. Stress, pollution, hard water and environmental exposure are often cited as factors contributing to hair fall and scalp imbalance. Surya Brasil shared how its formulations seek to address these concerns by combining botanical ingredients with contemporary cosmetic science.

    One of the key product lines presented during the event was the brand’s Hair Therapy range, developed using herbal ingredients sourced from India, the Amazon and other regions of Brazil. The formulations range from 92% to 100% natural and are designed to support scalp health while strengthening hair using plant-based ingredients.

    The company also showcased its Balanced Cleansing Shampoo, formulated to help remove excess oil, mineral residue caused by heavy water, pollutants and chlorine exposure. The shampoo is designed to cleanse the scalp effectively without triggering the rebound oiliness often associated with harsher cleansing agents.

    Speaking during the event, Clelia Cecilia Angelon, Founder and CEO of Surya Brasil, said:

    “At Surya Brasil, we believe beauty should come from nature and be guided by responsibility. Since 1995, our company has been built on the principles of nature, Ayurveda and technology working together. Consumers today are far more aware about what goes into the products they use, and our focus has always been on developing hair and scalp solutions that rely on plant-based ingredients while remaining transparent about formulations.”

    The brand also spoke about the importance of reading cosmetic labels carefully. In some cases, products marketed as ammonia-free may still rely on alternative compounds that perform a similar chemical function. Surya Brasil encouraged consumers to look closely at ingredient lists and make informed choices when selecting personal care products.

    The Jaipur gathering forms part of the company’s continued engagement with the Indian market, where interest in clean beauty and plant-based hair care solutions continues to grow.

  • Staatsolie to Chart Suriname’s Offshore Future at Caribbean Energy Week 2026

    The national oil company will showcase its role in shaping offshore investment opportunities, recent exploration milestones and initiatives to prepare Suriname’s private sector for the country’s emerging oil and gas boom

    PARAMARIBO, Suriname, Mar 09: Suriname’s national oil company Staatsolie is set to highlight the country’s expanding offshore opportunities at the inaugural Caribbean Energy Week (CEW) 2026, taking place March 30 to April 1 in Paramaribo. Offshore Exploration Manager Sharista Kalapnat-Kisoensingh is expected to speak on Staatsolie’s strategic offshore initiatives, alongside sessions on the company’s Enterprise Development Center (EDC), which aims to strengthen the local private sector and prepare Surinamese businesses for participation in the country’s growing oil and gas industry.

    Staatsoilie has been at the center of Suriname’s offshore oil boom. The company’s declaration of the Sloanea field as commercial in November 2025 marked a major milestone, highlighting the basin’s growing hydrocarbon potential. Staatsolie’s seismic survey program with TGS and BGP Offshore, launched late last year, is generating critical geological insights across multiple offshore blocks, while new production sharing agreements for Blocks 9 and 10 are attracting further international investment. Together, these initiatives position Staatsolie not just as a producer, but as a strategic enabler – coordinating development, structuring investment opportunities, and shaping Suriname’s broader offshore growth agenda.

    Further supporting the sector’s growth, Staatsolie launched an Open-Door Offering in late 2025, making roughly 60% of Suriname’s offshore acreage available under flexible exploration agreements. Alongside its 20% stake in the $10.5 billion GranMorgu development on Block 58 – which is set to generate over $1 billion in local content expenditure – Staatsolie is driving Suriname’s evolution from a modest onshore producer into a globally relevant offshore player with significant investment, production and local economic potential.

    At CEW 2026, Staatsolie’s sessions will also highlight the EDC, a flagship initiative to prepare Suriname’s private sector for offshore participation. As GranMorgu and other developments advance toward production, the EDC will ensure that local companies are equipped to capture opportunities arising from exploration, construction, and supply chain activities.

    Staatsolie’s upstream operations already account for roughly 9.5% of Suriname’s GDP and 32% of government revenues, figures expected to rise as offshore production ramps up. Kisoensingh’s participation is expected to outline how the company is managing Suriname’s offshore growth, supporting private sector engagement and positioning the country as an emerging hub in regional energy markets.

  • Rivet by WeWork India Debuts as End-to-End Design & Build Platform for Enterprises & End-Users

    Arnav S Gusain elevated as Chief Executive Officer, Rivet, to drive the next phase of growth

    Rivet by WeWork India Debuts as End-to-End Design & Build Platform for Enterprises & End-Users

     

    Mumbai, Mar 09: WeWork India Management Limited (“WeWork India”), one of India’s leading premium flexible workspace operators, today announced the launch of Rivet by WeWork India – a design & build platform delivering integrated, experience-led, customised workspaces tailored to the unique needs of enterprises and end users – backed by a proven large-scale operating footprint and expertise. The launch comes at a defining moment for India’s commercial office market. As enterprise expansion accelerates, GCCs scale rapidly, and workplace strategies grow more complex, the demand for execution certainty is rising — a need the fragmented, multi-vendor design and build (D&B) ecosystem has struggled to meet. Built on WeWork India’s extensive experience designing, delivering, and operating commercial workspaces across industries and businesses of all sizes, from global enterprises to high-growth startups, Rivet introduces a fundamentally distinct model to the market: a single contract, unified accountability, and end-to-end delivery from concept to commissioning. Alongside the launch, WeWork India has elevated Arnav S Gusain as Chief Executive Officer, Rivet, in addition to his ongoing role as Chief Supply Officer at WeWork India, underscoring the strategic significance of this new vertical and ensuring leadership continuity.

    India’s office market is witnessing unprecedented momentum, with gross leasing activity reaching 83.3 million sq. ft. in 2025 alone, according to JLL. This surge underscores growing demand for high-quality, future-ready environments that place human experience at the centre, enabling collaboration, productivity, and ESG-led performance. Today, WeWork India has evolved from a flexible workspace operator into a full workspace-as-a-service platform, supporting members at every stage of growth — from a day pass for an entrepreneur to fully customised managed offices for large enterprises and GCCs. Despite the scale of opportunity, the D&B ecosystem in India remains deeply fragmented. Enterprises today are required to manage multiple vendors across design, engineering, and construction, with limited cost visibility, dispersed accountability, and significant execution cost risk. The result is workspaces that are delivered late, over budget, and underperforming against the brief.

    Rivet represents the next step in that evolution, addressing the gaps through an integrated, governance-led delivery model that combines unified ownership with full lifecycle visibility. The platform is powered by BIM-led planning, real-time site monitoring, and structured financial governance, offering enterprise clients the transparency and delivery performance that the traditional D&B model has struggled to provide. The launch of Rivet reflects WeWork India’s broader vision to build a comprehensive workspace-as-a-service ecosystem, and over time, extend into infrastructure-as-a-service – removing friction points for enterprises as they scale.

    Commenting on the launch, Karan Virwani, Managing Director & CEO, WeWork India, said, “India’s workplace landscape is evolving rapidly. Over the past eight years, we have built deep insight into how enterprises operate and how workspace shapes performance, while designing, evaluating, and operating over 8.2 million square feet across markets. Working with businesses of varying scale and sizes, and a broad partner ecosystem has given us real-time understanding of what truly drives workplace success. Rivet brings that experience together into an integrated platform by combining behavioural insight, operational depth, and execution capability. It is built to deliver premium commercial workspaces that perform at scale, with the precision and confidence that enterprises demand.

    As we launch this new vertical, Arnav takes on the role of CEO of Rivet, bringing deep domain expertise and a proven track record. With over three decades of experience, he brings a holistic understanding of the real estate and workspace ecosystem. In his capacity as Chief of Supply at WeWork India, he has been instrumental in expanding our portfolio and strengthening delivery capabilities. Furthermore, backed by an experienced team that has delivered large-scale projects across markets, we are committed to building Rivet into the benchmark for end-to-end workspace delivery in India.”

    Rivet’s delivery model is powered by technology and built for long-term performance. Its tech-enabled systems bring structure, precision, and real-time visibility to every stage of the design-and-build process – improving cost control, timeline predictability, and execution clarity while reducing inefficiencies. Sustainability is embedded from the outset, with durable materials, efficient layouts, and design choices that enhance longevity and minimise waste, alongside eco-conscious options tailored to client goals. Rivet’s accountability extends well beyond handover, supporting the workspace as an evolving ecosystem through integrated infrastructure, workplace technology, and a curated network of trusted partners. Backed by scale and long-standing vendor relationships, the platform delivers smarter value, consistent quality, and execution certainty without compromising speed or design integrity. Some of the successfully completed projects include workspace for a global leader in agricultural equipment and smart farming solutions, One World Centre, and Embassy One (EMBARK/Embassy Group HQ), spanning over 1 lakh sq. ft. and representing a cumulative project value of nearly ₹ 50 crore. “Rivet is a natural extension of our core business. It allows us to continue serving members who have grown with us and may now seek their own independent spaces, while also engaging new enterprise clients who can benefit from our integrated design and build expertise. It strengthens our ability to serve their broader workspace needs across markets. Together, flexible workspaces, managed offices, and D&B create a connected ecosystem that removes friction and enables seamless scale – advancing our vision to evolve into a comprehensive infrastructure-as-a-service platform for enterprises in India,” added Karan Virwani.

    Arnav SGusain, CEO, Rivet by WeWork India and Chief Supply Officer, WeWork India, added, “Enterprises today are making increasingly strategic workplace investments, yet the delivery ecosystem has not evolved at the same pace. Rivet is connected to our larger vision of building infrastructure as a platform and service, where D&B is not isolated from real estate intelligence, but informed by it. Having assessed over millions sq. ft. of real estate across markets, we bring a deep understanding of site potential, constraints, cost variables, and delivery risks, allowing us to integrate those insights into design, cost optimisation, and execution planning from day one.

    What differentiates us is our operational DNA. We don’t just design spaces, we understand how they perform at scale and over time. That perspective enables future-ready design thinking – from smarter space planning and adaptability to embedding human-centric elements that enhance collaboration, productivity, and well-being. We also recognise that every organisation carries a distinct design language and cultural identity. Rivet’s role is to translate that into a workspace that is not only aligned to brand and behaviour, but engineered for long-term performance. In my role as CEO, my focus is to build Rivet into a delivery platform enterprises can rely on with complete confidence – not just to create a space, but to deliver infrastructure that performs consistently, sustainably, and in step with how people actually work.”

    Rivet further differentiates itself through the operational intelligence embedded within its platform. Drawing on WeWork India’s experience designing and executing large-scale commercial workspaces, Rivet integrates real-world performance insights into every design and infrastructure decision. Transparency is embedded within its operating architecture, with technology-enabled systems providing continuous visibility into timelines, cost structures, and project milestones, ensuring informed decision-making throughout the lifecycle.

    With the launch of Rivet WeWork India further strengthens its position across the full workspace lifecycle, from operating flexible workspaces to enabling how modern offices are designed and delivered. As enterprises place greater strategic importance on workplace performance and execution certainty, Rivet positions WeWork India to play a more strategic, end-to-end role in shaping India’s next phase of commercial office development. WeWork India is currently operational across 8 cities, with over 1.21 lakh desks, with robust relationships across key stakeholders such as landlords, IPCs, and members. With solutions for all kinds of businesses – solopreneurs to startups to Fortune 500 companies – WeWork India offers the perfect workspace solutions that deliver a premium experience.

     

     

     

  • Coforge wins 2026 ServiceNow Partner Award for Domain Expertise in CRM

    Greater Noida, India  Mar 09: Coforge Limited, a global digital services and solutions provider, today announced that it has won a 2026 ServiceNow Partner Award (APAC), a recognition that underscores the company’s deep domain expertise and its ability to apply the ServiceNow AI Platform to modernize complex workflows and deliver measurable business outcomes.

    Coforge was honored as the Partner of the Year winner within ServiceNow’s Domain ExpertiseCRM category for the APAC region. This award recognizes Coforge for its specialized mastery in Customer Service Management (CSM) and industry‑specific CRM solutions built on the ServiceNow AI Platform. Coforge was honored for elevating customer engagement, accelerating innovation, unifying omnichannel interactions, automating case management, and delivering proactive, personalized service experiences that drive higher customer satisfaction and loyalty. 

    “Our partners are essential to how ServiceNow wins, and Coforge is a great example of what makes our partner ecosystem so vibrant,” said Michael Park, Senior Vice President, Global Partnerships and Channels at ServiceNow. “Customers today are looking for the fastest path from AI ambition to real business results, and that doesn’t happen without partners who can turn platform potential into measurable outcomes. We’re proud to recognize Coforge for the role they play in helping customers move from adoption to action and realize the full value of ServiceNow‘s AI platform.”

    ServiceNow has fundamentally redefined what an enterprise AI platform can be,” said Ashish Kumar, SVP and Global Business Head (Cloud), Coforge. “At Coforge, we believe that the

    convergence of the platform’s AI capabilities with our deep domain expertise unlocks the true potential of AI to deliver outsized outcomes for our clients. This recognition reflects our team’s relentless focus on elite level execution, an innovation‑first mindset, and our unwavering commitment to accelerating our clients’ AI‑powered transformation journeys.”

    The ServiceNow 2026 Partner Awards recognize partners across multiple award categories and geographies. The awards are based on a rigorous evaluation process that considers factors such as customer success, innovation, and business impact.

  • Timex Collaborates With Sony Pictures Animation’s “GOAT” As Official “Greatest Of All Timekeepers,” Reinforcing That Greatness Isn’t Given, It’s Earned Over Time

    Timex Collaborates With Sony Pictures Animation’s “GOAT” As Official “Greatest Of All Timekeepers,” Reinforcing That Greatness Isn’t Given, It’s Earned Over Time

     

    Mar 09th: Timex®, the global watchmaker that has measured the pulse of culture for more than 170 years, announced a powerful promotional collaboration with Sony Pictures Animation’s upcoming feature film, GOAT, which released in Indian cinemas on February 20, 2026, in English and Hindi. An original animated action-comedy set in an all-animal world, the film celebrates the underdog spirit in all of us, a message Timex has long embodied through its enduring heritage as the “Greatest Of All Timekeepers.”

    Greatness is rarely a sprint; it is a marathon measured in seconds, minutes, and hours of unseen work. In GOAT, the film’s protagonist, a small goat named Will, fights to prove that “Smalls Can Ball.” Timex is proud to celebrate the time it takes to turn potential into legacy, and its watches serve as a reminder that greatness is earned moment by moment, grind by grind, and that real victories are built over time.

    Mr. Deepak Chhabra, Managing Director, Timex Group India Limited, said, “GOAT is all about backing yourself early, putting in the hours, and turning raw potential into something real. That mindset has powered Timex for over 170 years, and this collaboration brings it to life in a way that is bold, playful, and truly represents us- Greatest of All Timekeepers. We’re excited to be associated with the film’s release in India, as its message strongly reflects our journey and helps us connect meaningfully with audiences across the country.”

    Shony Panjikaran, General Manager and Head of Sony Pictures Releasing International ( SPRI), India said, “GOAT is a story about heart, resilience, and the belief that greatness is built over time, not handed out overnight. Timex’s legacy perfectly reflects that spirit, having measured the moments that shape achievement for generations. Together, we’re proud to bring audiences a collaboration that not only entertains but also inspires them to embrace their own journey toward greatness.”

    As Sony Pictures Animation inspires and entertains audiences worldwide with GOAT, Timex continues its legacy of championing those who put in the work when no one is watching and celebrating the moments, big and small, that shape greatness. Greatness is not a destination reserved for a few; it is a path shaped one meaningful moment at a time.

  • IGP Celebrates Women’s Day Through Thoughtful Collaborations and Experiential Gifting Moments

    Mumbai, Mar 09: As the world came together to recognise the achievements, resilience, and contributions of women across every sphere of life, IGP, a global D2C multi-category gifting platform, marked International Women’s Day with a series of curated collaborations and experiential activations celebrating the women who shape our personal and professional lives through thoughtful gifting.

    With Women’s Day serving as a celebration of appreciation, recognition, and meaningful gestures, the brand brought together partnerships across hospitality, jewellery, beauty, and skincare to create immersive gifting experiences for consumers.

    As part of its Women’s Day initiative, IGP collaborated with jewellery brand Palmonas to introduce a floral-inspired jewellery curation that brought together delicate jewellery pieces with IGP’s signature floral gifting elements. The specially curated collection was made available to customers across India as part of IGP’s Women’s Day gifting range.

    In the beauty category, the brand partnered with Mars Cosmetics to introduce co-curated Women’s Day hampers combining select beauty products with IGP’s gifting offerings. Further strengthening its digital engagement, IGP also collaborated with RAS Luxury Skincare for a digital campaign as part of its Women’s Day celebrations.

    Bringing the celebration to life through an on-ground experience, IGP also hosted a Women’s Day Souk pop-up stall in collaboration with Miray Hospitality at NESCO, Goregaon on 8 March 2026. The activation showcased IGP’s personalised Women’s Day gifting collection featuring floral arrangements and themed gift hampers curated for the occasion. The pop-up attracted thousands of visitors, allowing attendees to explore gifting options while engaging with the brand through flower and voucher distribution, along with interactive experiences.

    Commenting on the initiative, Tarun Joshi, Founder and CEO, IGP, said,

    “International Women’s Day is an occasion to celebrate the women who enrich our lives and make the day truly memorable for them. At IGP, we believe thoughtful gifting plays an important role in expressing appreciation and creating meaningful moments. Through this initiative, we brought together curated collaborations and experiential moments that encouraged people to celebrate the women around them with gifts that feel personal and heartfelt.”

    Through a combination of on-ground experiences, brand partnerships, influencer storytelling, and curated offerings, IGP’s Women’s Day initiative highlighted how thoughtful gifts can become meaningful gestures of appreciation for the women who shape our personal and professional lives.

  • Everaw Nutrition Showcases Clean-Label Children’s Food on Shark Tank India Season 5

    Ajmer, Mar 09: Everaw Nutrition, a clean-label children’s nutrition brand based in Ajmer, appeared on Episode 42 of Shark Tank India Season 5, which aired on March 3, 2026, on Sony Entertainment Television and the streaming platform SonyLIV.

    Everaw Nutrition Showcases Clean-Label Children’s Food on Shark Tank India Season 5

     Co-founded by Lucky Soni, Yash Soni and Kanika Kishnani, the brand presented its vision to the Sharks—creating nutritious food products that children enjoy while giving parents complete confidence in the ingredients used.

    Everaw Nutrition was founded to address a gap in India’s growing children’s snack and nutrition market, where many products often compromise on ingredients to prioritise taste or convenience. The company focuses on an all-natural product range that avoids preservatives and artificial ingredients while maintaining flavour and nutritional value.

    At the core of Everaw’s product philosophy is freeze-drying, an advanced preservation technique that helps retain nutrition and flavour without the need for additives. The brand’s portfolio includes fruit and superfood-infused nut spreads, single-ingredient classic spreads made with activated nuts, and freeze-dried whole fruit snacks, each prepared using a limited number of natural ingredients.

    “It’s simple – we wanted to build absolutely clean products that kids enjoy and parents trust,” said Lucky Soni, Co-founder of Everaw Nutrition.

    Co-founder Yash Soni added,

    “Growing up, our mothers would soak almonds overnight before giving them to us. There’s real science behind that simple practice, and that’s exactly what we do at Everaw—activated nuts, done right.”

    The brand’s appearance on Shark Tank India marks an important milestone for a startup emerging from a Tier-2 city. The founders believe that building the company in Ajmer offers strategic advantages, including proximity to agricultural resources and an environment aligned with their clean-label sourcing philosophy.

    “This space is ripe for disruption, and we’re proud to be building from a small city like Ajmer, making the most of our home-ground advantage,” said Kanika Kishnani, Co-founder of Everaw Nutrition.

    The national television feature represents a step forward in Everaw’s mission to raise awareness about honest children’s nutrition and demonstrate that innovative brands from smaller cities can successfully compete on a national stage.

  • Nine Indian Organisations Awarded Grants in Rosatom-Supported Environmental and Social Projects Competition

    Mar 09:  An award ceremony for the winners of the Competition of environmental and socially useful projects, organized by the autonomous non-profit organization (ANO) “Energy of Development” and the Primakov Center for Foreign Policy Cooperation named after E.M. Primakov, took place in India. Representatives of public organizations, youth associations, and charitable foundations from various states of the country took part in the event.

    Nine Indian Organisations Awarded Grants in Rosatom-Supported Environmental and Social Projects Competition

     Following a competitive selection process, nine organizations received grant support. The following were declared winners:

    • the charitable organization Manav Seva Sansthan with the Youth 4 Earth project, aimed at environmental education and the involvement of 450 children and youth in environmental activities.
    • the educational foundation Dr Abdul Kalam Trust, which presented the Voices for Nature initiative, aimed at developing a responsible attitude towards the environment.
    • Dindigul Multipurpose Social Service Society with a project to develop beekeeping as a sustainable source of income for women.
    • Consumer Unity and Trust Society, which launched the Youth Climate Clubs program to develop youth leadership skills in rural areas of Rajasthan.
    • Elixir Foundation with the Sashakt project (an initiative to support families in vulnerable situations).
    • the UDAAN organization, which presented the Green Minds and Clean Earth project, aimed at developing environmental thinking.
    • People in Need Foundation (implements youth initiatives that help build drought-resistant communities).
    • Samarthya Kalyankari Sanstha, a public organization, received support for the ShePlays, SheLeads project, which aims to develop life skills in adolescent girls.
    • the global youth federation YUGANAT with the RESET project, dedicated to environmental education and the transformation of rural areas.

    Elena Remizova, Counselor of the Russian Embassy in India and Head of the Rossotrudnichestvo Representative Office, presented the awards to the winners.

    “The Rossotrudnichestvo Representative Office in India has a long history of fruitful cooperation with Rosatom. It is symbolic that the announcement of the competition results coincided with the opening of the Russian Language and Culture Center in Gujarat. This is a significant event for all of Western India. We intend to continue supporting Rosatom’s projects and programs to develop youth initiatives and cultural and humanitarian cooperation between the two countries,” 

    “The humanitarian dimension of cooperation is an important part of the state corporation’s international activities. Supporting socio-humanitarian initiatives fosters long-term partnerships and strengthens trust between Russian and Indian societies,” noted Ekaterina Zhukovskaya, Head of International Cooperation at the Energy of Development ANO.

    “First, I would like to express my sincere gratitude to Rosatom on behalf of the entire Sashakt team for this unique opportunity to present our work on an international platform. We began the project with the idea of helping marginalized families become self-sufficient. Rosatom’s grant will accelerate this process: we will be able to reach more districts and create a safe space for women. The funds will help us support over 100 families – increasing their income, ensuring their children’s education, and improving their standard of living.” Said – Niyati Bajpai, head of the Elixir Foundation initiative.

    Following the official presentation, representatives of the organizations presented project implementation plans, discussed mechanisms for engaging with local communities, as well as reporting procedures and ongoing support for initiatives.

    A significant event, timed to coincide with the ceremony, was the grand opening of the Center for Russian Language and Culture at Gujarat University. The event brought together representatives of diplomatic missions, the academic community, and public organizations from both countries. A panel discussion on “Humanitarian Cooperation between Russia and India in Bilateral and Multilateral Formats” was held as part of the program.