Category: Business

India, May 11 : As part of the ongoing Chinmaya Amrit Mahotsav celebrations commemorating 75 years of the Chinmaya Movement, Chinmaya Mission conducted Chinmaya Gita Samarpanam, a global online chanting of Chapter 15 of the Bhagavad Gita, Purushottama Yoga, on May 9, 2026, at 7:30 PM IST.

Inspired by the vision of Pujya Gurudev Swami Chinmayananda, who dedicated his life to making the wisdom of the Holy Gita accessible and relevant to the masses, the initiative was conceived as a collective offering of devotion, reflection, and spiritual unity.

As part of this global effort, Chinmaya Mission is submitting the event for consideration towards a Guinness World Records title for the largest number of people chanting online simultaneously. The recordings from the various online sessions are currently being compiled and will be shared with the Guinness World Records adjudicators for verification. Official results are expected within the next few weeks.

The event brought together more than 35,000 participants from over 70 countries in a shared spiritual experience. One of the most remarkable aspects of the initiative was the extraordinary spirit of collaboration that powered the event. Nearly 1,000 volunteers from different countries were trained over several weeks to host and manage the virtual meetings, guide participants, and record the sessions as part of the Guinness World Records documentation requirements.

Hosted virtually through Cisco Webex, the technology partner for the event, Chinmaya Gita Samarpanam saw participation from devotees, spiritual seekers, families, students, and communities from multiple countries reflecting the growing global resonance of the Bhagavad Gita’s teachings and universal message. Furthermore, the collective chanting of Chapter 15, Purushottama Yoga, held deep spiritual significance, guiding seekers towards understanding the Supreme Self and the highest purpose of human existence.

Speaking about the initiative, Pujya Swami Swaroopananda, Global Head, Chinmaya Mission said

“Chinmaya Gita Samarpanam was envisioned as a collective spiritual offering that transcended geographical boundaries and united participants through the wisdom of the Bhagavad Gita. When thousands chant together with one heart and one intention, it becomes a powerful prayer for the welfare of the entire world – Lokah Samasthah Sukhino Bhavantu (May all beings everywhere be happy). As Chinmaya Mission celebrates 75 years, this initiative reflected our continued commitment to spreading Vedantic knowledge and inspiring individuals to integrate the teachings of the Gita in their everyday lives. The overwhelming global participation made this a truly historic and memorable occasion.”

The initiative also witnessed participation and support from various Sanatana Dharma organisations and spiritual communities worldwide, further strengthening the spirit of cultural connection and spiritual harmony.

The event formed a key part of Chinmaya Amrit Mahotsav, the year-long global commemoration celebrating 75 years of Chinmaya Mission’s contributions in the fields of spirituality, education, culture, and community service.

On the occasion of National Technology Day, Vedanta Oil and Gas is showcasing how cutting-edge technologies are redefining the energy sector—from exploration and drilling to ESG-led operations.

As India’s largest private oil and gas producer, Vedanta oil and gas is embedding digital innovation across its value chain, with a clear focus on cost reduction, production improvement, sustainability, and smarter decision-making.

Moving from Digital to Intelligent

Cairn’s digital journey is now entering a new phase powered by generative and agentic AI.

At the foundation is iCAIRN, the company’s custom-built generative AI platform. iCAIRN enables employees to instantly extract insights from complex technical documents ranging from well completion reports to field development plans and procurement contracts. Complementing this, VOL is leveraging SAP Joule to drive faster insights.

What once took hours of manual effort can now be achieved in minutes, enabling faster, more informed decision-making across the organization.

Taking this further, Cairn has launched Cairn IT Buddy—its first agentic AI solution.

Unlike traditional chatbots, IT Buddy goes beyond answering queries. It understands issues, recommends solutions, and can autonomously assist in raising and managing IT service requests. This marks Cairn’s shift from passive AI tools to action-oriented, intelligent agents.

And this is just the beginning.

Cairn is now working on scaling agentic AI across functions starting with procurement. Future-ready AI agents will assist buyers by evaluating vendors, summarizing technical and commercial assessments, and streamlining decision workflows. The role of employees will evolve from creators  to reviewers of AI-driven insights significantly reducing turnaround times and improving accuracy.

While AI is shaping the future, Cairn’s digital backbone is already delivering measurable impact across its operations:

Smarter Energy Use with Predictive HVAC Systems
By shifting from preventive to predictive maintenance through real-time monitoring and remote access, Cairn has unlocked:

• 15–20% energy optimization
• ~134 tons reduction in CO₂ emissions
• A fully data-driven, centralized control system

Real-Time Inventory Intelligence with RFID
Inventory tracking that once took months is now completed in days. With RFID-enabled monitoring, Vedanta Oil and Gas has achieved real-time visibility, faster audits, and stronger material security.

Digital Twin

Leveraging Digital Twin technology, Cairn is optimizing equipment efficiency—reducing flaring and emissions, while diverting hydrocarbons from flare into valuable streams like gas and condensates.

Transforming Field Logistics: Pulled-Out Inventory Management
Handling nearly 10,000 units per month, VOL’s new digital platform brings transparency and control to materials returning from drilling sites—reducing manual effort, improving traceability, and enabling smarter reuse decisions.

Technology Driving Sustainability and Governance

Vedanta’s technology investments are closely aligned with its ESG priorities. From reducing emissions through energy optimization to enhancing safety and compliance with digital systems, innovation is enabling responsible growth.

Ongoing initiatives such as HSE violation reporting, earth pit monitoring, and regulatory communication management are further strengthening operational discipline and transparency.

Vedanta’s vision is clear: to create a connected, intelligent ecosystem where AI agents, real-time data, and human expertise work together seamlessly.

From generative AI platforms to its first agentic AI deployment and many more in the pipeline—the company is redefining how energy businesses operate in a digital-first world.

This National Technology Day, Cairn is not just adopting technology, it is shaping the future of energy through it. 

May 11: Once again, the Met Gala 2026 has set the standard for beauty and fashion worldwide, with a strong emphasis on experimental, futuristic aesthetics this year. The red carpet has turned into a playground for avant-garde beauty expressions, from barely-there bleached eyebrows to the emergence of “extraterrestrial core” with holographic highlights, glassy textures, and opalescent skin.

These styles are part of a broader worldwide movement in beauty that welcomes uniqueness, minimalism, and otherworldly finishes while eschewing traditional standards. The focus now shifts from improvement to transformation, where features are discreetly reinterpreted and skin is transformed into a canvas.

The popularity of bleached brows, according to industry experts, indicates a growing desire for softer, diffused facial framing that lets other features like skin texture and contour take center stage. The “extraterrestrial core” style, on the other hand, emphasizes a preoccupation with radiant, almost unreal skin, which is attained with sophisticated skincare products, highlighters, and cutting-edge cosmetic methods.

Renowned cosmetologist Dr. Shagun Gupta shares, 

“What we are witnessing today is a shift from heavy, defined beauty to something far more fluid and experimental. Trends like bleached brows or holographic skin are not just about aesthetics — they reflect confidence and a willingness to embrace change. As an expert in permanent make-up and advanced skin treatments, I see a growing demand for techniques that enhance natural features while allowing flexibility to adapt to such evolving trends.”

In the skincare and cosmetics sector, Dr. Shagun Gupta is a formidable force. She began her journey at the tender age of 19, and through her skill and creativity, she has spent more than 20 years enhancing India’s standing on the international aesthetic map. Experts predict that as global trends continue to impact local beauty choices, consumer preferences in India will also be increasingly shaped by these changes. The impact of the Met Gala goes well beyond the red carpet; it stimulates dialogue, encourages experimentation, and redefines beauty in a world that is changing quickly.

Mumbai, May 11: Mothers spend their lives building beautiful homes…and somewhere along the way, they get conditioned to constantly protect them. They restrain their kids from creating mess on their curtain and upholstery fabrics. In the pursuit of keeping everything perfect, many mothers quietly put away their own carefree side. This Mother’s Day, FabriCare, the high-performance home furnishing brand from the house of D’Decor, set out to change that through a heartwarming campaign that celebrates the playful spirit and the little girl that still lives within every mother.

At the heart of the campaign lies a simple yet deeply relatable insight: while mothers spend years protecting their homes from spills, stains, scribbles, and messes, they rarely get moments where they themselves can let go without worry.

As part of a unique social experiment, FabriCare by D’Decor invited a group of mothers for what seemed like a simple activity inside one of its stores. But what followed surprised them. They were handed crayons, sketch pens, and elegant FabriCare cushion covers  and encouraged to freely draw, colour, and create without hesitation.

What began with nervous laughter and disbelief soon transformed into uninhibited creativity, childlike excitement, and pure joy. As the women slowly let their guard down, the experience became more than just an activity  it became a reminder of a carefree side of themselves that everyday responsibilities often push aside.

The film culminates in a magical reveal as every colour mark wipes away effortlessly, showcasing FabriCare’s advanced easy-clean technology. But beyond demonstrating product innovation, the moment symbolises something deeper  the freedom to enjoy beautiful homes without constantly worrying about protecting them.

The campaign concludes with the message: “For all the mothers out there… we hope you never lose the girl within you.”

Speaking about the campaign, Nikita Desai  Vice President, Strategy, Brand & Business Excellence, , D’Decor Home Fabrics said,

“Mothers naturally become protectors of the homes they build with so much love. Over time, that sense of responsibility often makes them more careful and restrained, even in small everyday moments. With this campaign, we wanted to create an experience where mothers could momentarily stop worrying, let go of inhibitions, and reconnect with their carefree side again.”

At FabriCare, we believe that beautiful homes should be lived in fully and fearlessly  not protected so much that they stop people from truly enjoying them. This campaign is ultimately a celebration of joy, freedom, and the little girl within every mother who still deserves moments of playfulness and self-expression.

The FabriCare Mother’s Day film is now live across FabriCare and D’Decor’s digital and social media platforms. Through its blend of emotional storytelling, authentic reactions, and purposeful product innovation, the campaign offers a refreshing and relatable celebration of motherhood — one that honours not just everything mothers do for others, but also the joy and freedom they deserve for themselves.

In India, the idea of health is gradually shifting from treatment to prevention. For many years, people focused on managing health concerns after they appeared, but today there is growing awareness that long term wellbeing depends on everyday habits. Food plays a central role in this shift, as it is one of the most consistent aspects of daily life. In Indian households, cooking is not just about nourishment but also about care and tradition. Among all ingredients used regularly, cooking oil holds a significant place, and it is now being looked at more closely for its impact on overall health.

Benefits of Rice Bran Oil in Indian Households:

·It Promotes good heart health lowers bad cholesterol

·Best suited for daily cooking needs of Indian Households providing good taste & good heart health / high smoking point & neutral taste

·Priced to provide good heart health without pinching your pocket

As lifestyle related conditions such as heart disease and diabetes become more common, Indian consumers are becoming more mindful about the quality of fats in their diet. Nutrition experts today recommend choosing oils that provide a balanced combination of fats rather than eliminating them completely. Rice bran oil fits well into this preventive approach as it offers a balanced ratio of polyunsaturated fatty acids and monounsaturated fatty acids, known as PUFA and MUFA, along with low saturated fats. This balance supports heart health when used consistently as part of a regular diet.

Another important aspect that makes rice bran oil relevant is the presence of natural antioxidants such as oryzanol, tocopherols, and tocotrienols. These compounds play a key role in helping manage cholesterol levels by reducing low density lipoprotein and maintaining high density lipoprotein. In the context of preventive health, such properties become important because they support long term wellbeing rather than offering short term benefits. Regular use of a nutritionally balanced oil can contribute to better health outcomes over time without requiring major changes in diet.

When health is everyone’s top concern, Rice Bran Oil seems to be the healthiest option available According to Dr. Rohini Sharma, Ph. D. Food Science and Nutrition, Consultant Food Technologist, Consultant Nutritionist, and Life Coach speaking at International Conference on Rice Bran Oil (ICRBO)-2023, “Rice Bran Oil is a very healthy oil and more people should know the benefits of using the Rice Bran Oil. Rice Bran Oil has a balanced fatty profile with PUFA and MUFA in the ratio of 1:1, and very low saturated fatty acids. It is rich in nutraceuticals – Oryzanol, tocopherol, and tocotrienols which are natural Antioxidants. Gamma-Oryzanol present in Rice Bran Oil, it reduces Bad Cholesterol (LDL) and maintains Good Cholesterol (HDL). Furthermore, rice bran oil has a high smoke point, which means that it can be used for high-temperature cooking like in the Indian Households. Keeping these benefits in mind, we suggest people to use rice bran oil for daily cooking and make a healthier choice”.

Practicality is equally important when it comes to adopting healthier choices in Indian kitchens. Cooking methods in India often involve high temperature techniques such as frying, sautéing, and tempering. Rice bran oil has a high smoke point. It remains stable during the regular cooking processes in an average Indian kitchen, ensuring that its nutritional qualities are retained. Its neutral taste and light texture make it suitable for a wide variety of dishes, allowing families to continue their traditional cooking practices without compromise.

According to Riya Sharma, an IT professional, “With a busy work schedule, I look for ingredients that are both healthy and convenient to use in everyday cooking. After switching to Freedom Rice Bran Oil, I found that it fits easily into my routine. It is light, does not feel heavy after cooking, and works well for different types of dishes. Most importantly, it does not alter the taste or flavour of food, which is very important for my family. Knowing that it is suitable for Indian cooking methods and supports better health gives me confidence that I am making the right choice without compromising on taste.”

In this context, Freedom Rice Bran Oil plays an important role by offering a product that aligns with both health needs and everyday usability. With a high oryzanol content of more than 10000 ppm along with natural antioxidants like tocopherols and tocotrienols, it supports cholesterol management and overall wellbeing. Its balanced PUFA and MUFA composition and high smoke point make it suitable for daily cooking across Indian households, making it easier for families to take a preventive approach to health without changing their food habits.

According to Mr. P. Chandra Shekhara Reddy, Senior Vice President – Sales & Marketing, Freedom Rice Bran Oil, “There is a clear shift towards preventive health, where people are becoming more conscious about everyday food choices. Cooking oil is a key part of this shift because it is used across all meals. Freedom Rice Bran Oil is rich in oryzanol content of more than 10000 ppm, along with natural antioxidants like tocopherols and tocotrienols. When combined with a balanced diet, regular physical activity, and adequate rest, such choices can contribute significantly to long term health and overall wellbeing. Moreover, Rice Bran Oil is of Indian origin, so its supply is not disturbed by global developments. Over the past few months, the price of Rice Bran Oil is at par with other regular oils making it ideal healthy choice for Indian households.”

So, switch to Rice Bran Oil – For Good Taste & Good Health.

Chennai, India May 11: CaratLane, a Tata Group company and India’s leading omnichannel fine jewellery brand, today announced the launch of its new state-of-the-art manufacturing facility in Chennai, marking a significant milestone in its growth and operational expansion journey. Located in the SIDCO industrial area at No: 56, Irandankattalai, Thirumudivakkam, Tamil Nadu, the expansive 32,000 sq. ft. facility is spread across four dedicated floors and is designed to significantly enhance the brand’s manufacturing capabilities.

The new unit is expected to double CaratLane’s overall production capacity, enabling the brand to meet growing consumer demand across India while maintaining its commitment to quality, craftsmanship, and innovation. The facility will also play a key role in generating approximately 100 new specialised jobs, contributing to local economic development.

Speaking on the collaboration, Saumen Bhaumik, Managing Director of CaratLane, said: “This new manufacturing facility in Chennai represents a strategic investment in strengthening our supply chain and scaling operations to meet the evolving needs of our customers. By combining advanced technology with skilled craftsmanship, we at CaratLane are well-positioned to deliver high-quality jewellery with greater speed and efficiency, while also contributing to local employment and sustainable practices.”

Equipped to manufacture the full spectrum of jewellery—from everyday wear to high-value solitaires — the facility integrates cutting-edge technologies to drive efficiency and precision. These include:

• High-precision 3D printers for intricate prototyping
• Advanced faceting machines for superior brilliance and finish
• High-capacity laser cutting systems for enhanced productivity
• Specialised equipment designed to create lightweight yet durable castings

The adoption of these advanced technologies is expected to significantly reduce production lead times, enabling faster turnaround from design conceptualization to final delivery for customers.

In line with CaratLane’s sustainability commitments, the facility incorporates eco-conscious practices, including the installation of solar panels generating 40 kW of clean energy. Additionally, it features an advanced water recycling system that ensures efficient reuse of water, minimizing the unit’s environmental footprint.

The launch of this facility reinforces CaratLane’s commitment to innovation, operational excellence, and responsible growth, as it continues to expand its footprint across India.

11 May 2026, Hong Kong: PARKSIDE@NINA CWB opens today as the latest chapter in Hong Kong’s nature–inspired dining scene. Designed by award-winning Atelier E – the creative studio behind PARKSIDE@NINA, featured among the 50 Most Beautiful Cafés in the World – the new retreat blends sculptural interiors and botanical elegance with a menu of international favourites and Asian inspirations. A partnership with Nina Hospitality, the restaurant is nestled within Nina Hotel Causeway Bay beside the lush greenery of Victoria Park. PARKSIDE@NINA CWB introduces a fresh expression of PARKSIDE@NINA’s philosophy while expanding its vision of dining rooted in nature across the city.

 Spanning more than 3,000 square feet and accommodating over 100 guests, the interiors are defined by dramatic oversized calla‑lily‑inspired lighting installations and inverted flower forms that hover overhead, creating a surreal, dreamlike canopy. A curtain wall floods the space with natural sunlight, while curvilinear seating and planter‑integrated banquettes soften the geometry and encourage intimacy. The interiors reflect the creative pedigree established at PARKSIDE@NINA, while unveiling a bold new statement in Causeway Bay.

 PARKSIDE@NINA CWB’s menu highlights a vibrant and indulgent range of dishes that balance beloved Asian classics with refined Western favourites. Appetisers include the delicate Smoked Salmon in Mini Cone (HK$138), crispy golden Korean Fried Chicken (HK$98), robust Garlic Flat Bread (HK$138) and silky Beef Carpaccio (HK$158).

 Regional signatures such as the fragrant Hainanese Chicken Rice (HK$228) and aromatic Nasi Goreng (HK$168) are joined by Hong Kong’s beloved specialty – comforting Wonton Noodle Soup (HK$158). These are presented alongside gourmet mains including the succulent PARKSIDE Wagyu Beef Burger (HK$168), tender Grilled Beef Tenderloin (HK$378), juicy Roasted Australian Lamb Rack (HK$348), and buttery King Prawn with Miso Butter (HK$288).

 For those dining in groups, the menu features highlighted dishes perfect for sharing, such as Baby Suckling Pig (HK$288) served with cherry tomato, roasted potato and honey mustard, and Black Pepper Braised Beef Short Ribs (HK$238) accompanied by sweet potato fries.

Guests can also savour artisan wood‑fired sourdough pizzas and hand‑crafted pasta dishes, including the umami‑rich Japanese Smoked Tuna with Free Range Egg Pizza (HK$178), aromatic Tiger Prawn Casarecce (HK$188), earthy Morel Mushroom Risotto (HK$178), and crispy Soft Shell Crab Linguine Aglio e Olio (HK$198).

Desserts complete the experience with a selection that is both playful and luscious. Highlights include the airy, delicate Lychee & Hibiscus Pavlova (HK$98), sinful Caramelized Banana (HK$98), and the decadent Wood Fossil Chocolate Cake (HK$88), a signature creation that pays homage to the restaurant’s design inspiration.

From 18 May 2026, PARKSIDE@NINA CWB will open daily from 7 a.m. with breakfast offerings that span wholesome à la carte favourites – such as Avocado Toast, freshly made pancakes, and Greek yogurt bowls – alongside global breakfast set menus from HK$138, featuring comforting Chinese dim sum and wonton noodle soup, hearty American classics, and Japanese breakfast staples.

PARKSIDE@NINA CWB also serves delightful set lunch options: three courses starting from HK$178 per person and four courses from HK$198 per person. These lunch menus feature a variety of starters like Tuna Niçoise Salad, Greek Salad or Caesar Salad with Smoked Salmon, followed by mains such as Cajun Rubbed Roasted Half Chicken, Pan-Fried Sea Bass, or Grilled Prime Beef Sirloin (add HK$65). In the evening, a four-course set dinner is available from HK$428 per person, featuring Salmon Tartare, Cream of Mushroom Soup and main course options such as Grilled Beef Prime Rib Eye (add HK$65) or Saikyo Miso Halibut Fillet. Both lunch and dinner sets include a choice of coffee or tea.

An intimate private dining room for up to 10 people is designed with warm wood finishes and subtle botanical accents that mirror the restaurant’s sculptural interiors. This refined, secluded enclave provides a stylish setting for family gatherings, business dinners, or special occasions.

Anchored by a sleek, sculptural bar framed with warm lighting and botanical accents, the space transforms into a contemporary social hub each evening. Stocked with an extensive international wine selection of more than 20 labels, alongside creative cocktails and refreshing mocktails, the bar adds a convivial dimension to the restaurant.

Signature cocktails blend international spirits with Asian inspirations, from the distinctive Thyme Zone (HK$98), combining smooth whisky and a peach afterglow, and Hong Kong Sling (HK$98) to the aromatic Yuzu Espresso Martini (HK$98) and indulgent Whisky Sour Crème Brûlée (HK$118). Guests seeking lighter options can enjoy inventive mocktails such as Ruby Groove (HK$78) with yuzu and cranberry, or the whimsical Magic Potion (HK$78) with butterfly pea tea and tropical fruit.

A dedicated highball series highlights Baijiu, Soju and Japanese whisky, while a large wine list spans Old and New World labels, encompassing red, white, rosé and sparkling selections. Draught beers, aperitifs, artisan teas and specialty coffees are also offered.

From sunrise breakfasts to late‑night cocktails, PARKSIDE@NINA CWB moves with the rhythm of the city. Each part of the day carries its own energy – mornings begin with fresh starts, afternoons invite power luncheons, relaxed teas and catch‑ups, evenings bring the buzz of happy hour and dinner, and vibrant nights unfold over socialising at the bar.

With its striking interiors, natural sunlight streaming through floor‑to‑ceiling glass, and distinctive wood fossils integrated into the design, PARKSIDE@NINA CWB is poised to become one of the city’s most distinctive lifestyle hotspots. It embodies the spirit of contemporary urban dining, presenting a curated menu of Asian classics and Western favourites in a welcoming setting, complemented by inventive cocktails and an extensive wine list.

PARKSIDE@NINA CWB is located on the first floor of Nina Hotel Causeway Bay at 18 King’s Road, Tin Hau, Hong Kong. It is currently open from 12 noon to 11 p.m. daily, and will extend its operating hours from 7 a.m. to 11 p.m beginning on 18 May 2026, offering an all-day dining experience.

May 11: Commercial property insurer FM today announced its largest-ever membership credit of approximately US$1.5 billion for eligible mutual policyholders, highlighting an extraordinary year of partnership, protection and loss prevention.

This year’s record membership credit was driven by FM’s clients, whose commitment to risk mitigation and loss prevention drove historically low losses. In 2025, FM partnered with clients to complete more than 48,000 loss prevention recommendations, reducing loss exposure associated with property risk by an estimated US$1 trillion.

In recognition of these achievements, FM is providing an additional one-time 5% enhancement to the membership credit for all eligible clients. Including FM’s recent enhanced resilience credit, 2026 declared FM policyholder credits total US$2.3 billion, which represents more than 100% of FM’s 2025 underwriting profit.

“This year’s FM membership credit is a testament to the strong partnerships that we forge with our clients and their steadfast commitment to building resilience and preventing losses before they happen,” said Malcolm Roberts, chairman and chief executive officer of FM. “In today’s rapidly changing and unpredictable environment, resilience has never been more relevant. Thanks to the power of our mutual business model and our shared commitment to risk mitigation, we can share our success with our clients. By working together, we are creating a more resilient future.”

The membership credit is made possible by FM’s strong financial performance and mutual company structure. Through the membership credit program, FM will offer a credit to all eligible mutual policyholders with renewal or anniversary dates from June 30, 2026, through June 29, 2027, in the form of a premium offset at the time of policy renewal.

With this year’s credit, FM will have returned more than US$8.9 billion through its membership credit program since 2001.

This year’s FM membership credit includes the standard allocation across all four tiers, along with a one-time 5% enhancement recognizing clients’ unprecedented level of loss mitigation and prevention. FM mutual policyholders eligible for the credit will receive the following:

• 10% credit for fewer than five consecutive years.
• 15% credit for at least five consecutive years but fewer than 10 years.
• 17.5% credit for at least 10 consecutive years but fewer than 15 years.
• 20% credit for at least 15 consecutive years.

Hyderabad, May 11: Juicy Couture, the iconic global lifestyle brand known for its glamorous and playful take on everyday fashion, has launched its newest retail store at Lake Shore Mall, Kukatpally, Hyderabad. The new store brings the internationally renowned, Los Angeles–based fashion brand to one of South India’s most vibrant and fast-evolving cities. 

Located in the popular Lake Shore Mall, the store offers an immersive shopping experience that reflects Juicy Couture’s signature blend of casual luxury, glamorous lifestyle, and bold fashion statements. Shoppers can explore an exclusive assortment of the brand’s iconic velour suits, trend-forward tees and tanks, stylish handbags, and other lifestyle products tailored for an aspirational lifestyle. The debut in Hyderabad underscores the brand’s commitment to connecting directly with the metropolitan consumer base through a meticulously curated retail environment that blends global trends with the city’s evolving fashion sensibilities. 

Commenting on the launch, Abhinav Kumar, Co-founder, Brand Concepts Limited, said:

“Juicy Couture continues to resonate strongly with fashion-forward consumers in India who appreciate brands that blend style with individuality. Hyderabad is a vibrant and fast-evolving retail market, and we are excited to further strengthen the brand’s presence while bringing Juicy Couture’s distinctive aesthetic closer to customers in the city.”

The debut marks a significant milestone in Juicy Couture’s expansion in India, reflecting the brand’s continued focus on bringing premium international fashion to key markets across the country. The launch introduces Juicy Couture’s signature aesthetic and globally celebrated collections to Hyderabad’s growing community of style-conscious consumers.

With this launch, Brand Concepts Limited continues to strengthen its role in expanding the presence of leading global fashion brands in India. As the official partner of Authentic Brands Group for Juicy Couture in the country, Brand Concepts Ltd. is focused on growing the brand’s reach across apparel, handbags, accessories, and travel gear, making its distinctive style accessible to a wider audience of Indian consumers.

Store Address: Ground Floor, Unit No. 20, Lake Shore Mall, Y-Junction, Kukatpally, Hyderabad – 500072

Mumbai, May 11: RSWM Ltd., the flagship company of the LNJ Bhilwara Group, showcased its latest Autumn/Winter 2027 denim collection, ‘In-DIG’o Alchemy – Where chemistry creates character’, at the 7th edition of Denimsandjeans India 2026, held on May 6–7, 2026, at The Lalit Ashok, Bengaluru. The collection was presented to industry stakeholders, buyers, designers, and apparel manufacturers, reinforcing LNJ Denim, a denim-manufacturing facility under RSWM Limited, focus on innovation-led product development and future-ready denim solutions.

Inspired by the transformative nature of indigo, the ‘In-DIG’o Alchemy’ collection reflects the intersection of science, craftsmanship, and evolving fashion sensibilities. Structured across six categories, Pulse, IndieCraft, Nova-Lab, Aerolite, MetroEdge, and Neo-City, the collection spans essential denim constructions, heritage-inspired textures, performance-led innovations, lightweight fluidity, metropolitan versatility, and elevated expressive finishes. The collection integrates advanced fibre engineering, sustainable processes, and versatile applications, showcasing LNJ Denim’s strong R&D and manufacturing capabilities across evolving market requirements.

Commenting on the showcase, Mr. Ashish Bhatnagar, Deputy Business Head & CMO, LNJ Denim (RSWM Ltd.), said,

“Denimsandjeans India provides a strong platform to engage with key stakeholders across the denim and fashion ecosystem. Through ‘In-DIG’o Alchemy’, we are presenting a collection that balances innovation, functionality, and creative expression, while aligning with the evolving expectations of global consumers and apparel markets.”

RSWM’s participation at Denimsandjeans India 2026 further strengthens its strategic focus on innovation, sustainability, and design excellence within the global textile value chain. The collection reflects the company’s continued commitment to developing adaptive and responsible denim solutions that cater to both contemporary fashion trends and performance-driven applications.