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  • Ramadan Mubarak: How Egyptians Welcome the Holy Month?

    At the center of the Arab world, Egypt stands out with a heritage shaped by thousands of years of culture, faith, and tradition. It is a place where history lives through everyday rituals and where the national spirit is renewed with each festive season.

    As Ramadan approaches, cities and towns across the country transform with a blend of spirituality and celebration. From Cairo’s bustling avenues to the small villages lining the Nile, lanterns, lights, and vibrant decorations illuminate streets, shops, and homes. The scents of traditional dishes and beloved Ramadan sweets drift through the air, creating a warm and inviting atmosphere for residents and visitors alike.

    At W7Worldwide Strategic Communications Agency, the annual “Ramadan Around the World” series continues, exploring how different countries celebrate the holy month. After featuring Saudi Arabia, Qatar, and Indonesia, this year’s focus turns to Egypt, home to Al-Azhar, historic Islamic architecture, and a vibrant popular culture that brings Ramadan to life. The series aims to capture Egypt’s distinctive Ramadan spirit, where faith, tradition, and art come together in an atmosphere of joy, serenity, and community.

    A Season of Faith and Festivity

    Ramadan in Egypt carries a unique charm that attracts visitors from across the region and beyond. As the month nears, markets and neighborhoods come alive with preparation. Seasonal fairs display Ramadan essentials, dried fruits, nuts, and spices, while traditional lanterns cast colorful reflections across alleyways, creating a festive and welcoming mood.

    When the crescent moon is sighted, celebrations begin across the country. Classic folk songs such as “Wahawi Ya Wahawi” echo through the streets, children walk with glowing lanterns, and warm greetings like “Ramadan Kareem” (Have a blessed Ramadan) and “Kul ‘Aam Wa Antum Bikhair” (Wishing you well throughout the year) fill homes, television broadcasts, and social platforms.

    One of the most iconic Ramadan moments in Egypt comes at sunset. As the adhan for Maghrib approaches, families wait for the sound of the historic iftar cannon, fired today from Mokattam Hill near the Salah El-Din Citadel. Similar cannons across the governorates mark the same moment, signaling households to gather for iftar.

    Historic Mosques at the Heart of the Month

    Egypt’s historic mosques form the spiritual center of Ramadan nights. Landmark sites such as Al-Azhar, Al-Hussein, and Amr Ibn Al-As welcome thousands of worshippers for Taraweeh and Tahajjud prayers. Quran recitations, spiritual lessons, and community gatherings fill these sacred spaces, where courtyards remain lively well into the night.

    Cultural performances, heritage events, and Ramadan tents offering traditional dishes bring families and friends together throughout the evenings. As suhur approaches, the mesaharati, known as the dawn caller, walks through neighborhoods tapping his drum and calling residents to wake. The tradition remains one of the most beloved and enduring features of Egyptian Ramadan nights.

    A Culinary Tradition Passed Through Generations

    Ramadan in Egypt is inseparable from its rich culinary heritage. Iftar typically begins with dates and traditional drinks such as Qamar al-Din (dried apricot paste), along with khoshaf, tamarind, hibiscus, and sobya. Households then serve classic dishes including mahshi, molokhia, roasted chicken, hearty tagines (clay-pot stews), and a variety of comforting soups.

    Desserts play a central role in the month’s celebrations. Kunafa, qatayef, and a variety of oriental sweets fill bakeries and dessert shops each evening. These dishes reflect the generosity of Egyptian households and capture the joy that defines gathering around the iftar table.

    Traditions of Community and Compassion

    Egypt’s Ramadan customs carry deep social significance. Families make it a priority to gather for iftar, and mawa’id al-rahman, the public charity tables set up across the country, provide meals to anyone fasting, embodying the nation’s deep-rooted culture of generosity.

    Spiritual practices reinforce this sense of togetherness. Taraweeh prayers bring communities closer, and during the last ten days of the month, many worshippers observe i’tikaf in mosques, dedicating time to reflection and prayer. Charitable activities flourish during this period, from food donations to financial support and other acts of giving.

    Ramadan Nights in Cairo

    Ramadan nights in Egypt are lively and filled with cultural richness. Cairo’s historic streets resonate with spiritual chants and heritage performances. Al-Muizz Street and Khan El Khalili transform into open-air cultural hubs where visitors enjoy music, crafts, and traditional cafés. The aroma of coffee blends with the sounds of religious hymns, creating an atmosphere that reflects Cairo’s timeless Ramadan character.

    In cities such as Cairo and Alexandria, night markets, cultural shows, and Ramadan tents continue until suhur, offering a festive experience that brings together families, friends, and travelers.

    Ramadan in Egypt is a harmony of spirituality and celebration, tradition and renewal. It is a month that Egyptians eagerly anticipate each year, embracing the values of generosity, compassion, and unity that define the holy month.

    A Journey Through Egypt’s Ramadan Stories

    Our “Ramadan in Egypt” series invites readers to explore traditional dishes, cultural customs across cities and villages, and the most enchanting Ramadan nights in Cairo and Alexandria, concluding with the joy of Eid al-Fitr.

    Join us as we explore the stories of Ramadan in Egypt, from illuminated streets to spiritual nights and centuries-old traditions. It is a journey that reflects the country’s unique blend of culture and faith and celebrates the warmth and joy that Egyptians are known for.

    Ramadan Mubarak, may Allah accept your fasting and prayers.

  • Cotiviti India commences operations at its fifth India office located in Uppal

    Company to hire hundreds of new employees across healthcare and technology operations

    HYDERABAD, India, Feb 16 – Cotiviti India Pvt Ltd (Cotiviti India), a subsidiary of U.S.-based Cotiviti, Inc., a leader in data-driven healthcare solutions, is significantly expanding its presence in India with a new office located in Uppal. The new office will represent Cotiviti’s fifth location in India and feature 900 workstations.

    “This state-of-the-art office represents Cotiviti’s continued commitment to expanding in India with employee-centric offices,” said Peter Csapo, chief international and business services officer for Cotiviti. “After expanding several existing offices within the past year, we look forward to extending our presence in the Hyderabad metro area and hiring new team members to fill positions across healthcare, technology, and more.” 

    The new Uppal office complements Cotiviti’s long-standing office in the Hi-Tech area of Hyderabad, which currently employs 2,200 Cotiviti team members. The Uppal office will primarily support continued expansion of healthcare payment integrity operations, medical coding, retail operations, software development, global IT support, and clinical policy content development and deployment. 

    In May 2024, Cotiviti introduced Cotiviti Prosperiti, a broad-based ownership program to ensure that every team member has a stake in the organization’s collective success, creating a work environment where everyone is motivated to contribute their best. All full-time employees are eligible to participate across all Cotiviti India locations.

    In addition to the two Hyderabad offices, Cotiviti India operates in Pune, Mohali, and Coimbatore. Applicants are welcome to learn more about Cotiviti’s culture and benefits and apply for openings at www.cotiviti.com/careers.

  • VYNA Electric 2026 Focuses on Trust and Reliability for Indian Homes

    As our homes evolve into places where we work, learn, and relax, the quality of our electrical fittings has never been more important. Today, VYNA Electric unveiled its 2026 roadmap, focused on a simple promise: providing Indian families with electrical solutions that are safer, longer-lasting, and designed for real-world use.

    Moving away from complicated tech jargons, VYNA Electric is focusing on “Engineered for Life.” By using the 2 decades old expertise of its parent company, SUGS LLOYD Ltd. in power infrastructure, the brand is creating everyday products—like switchgear, lights & modular switches —that are built with the same toughness used in major infrastructure projects, but refined for the modern home.

    Reliability You Can Trust

    We touch our light switches every single day, yet we rarely think about them until they break. VYNA’s 2026 collection of modular switches & lighting products is designed for a premium feel and ultimate safety.

    “We want to create products that people don’t have to replace for decades,” said Sumit Kumar, Business Unit Head and Vice President, VYNA Electric. “Our switches are tested for millions of clicks. When you choose VYNA, you’re choosing the peace of mind that comes with quality parts that are built to last.”

    Lighting That’s Easy on the Eyes

    Lighting is about more than just brightness; it’s about how a room feels and how it affects your health. For 2026, VYNA is introducing Eye-Comfort Technology across its LED range. These products are designed to:

    • Stop the Flicker: High-quality light that reduces eye strain for children studying and adults working from home.
    • Stay Cool: Advanced cooling features that prevent bulbs from overheating, making them last much longer.
    • Keep it Natural: Lighting that maintains its true color over years of use, keeping your home looking beautiful.

    Growing to Serve All of India

    VYNA Electric is committed to being there whenever a customer needs support. After a successful start in North and Central India, the brand is expanding its reach to Western and Eastern regions. This expansion isn’t just about selling products; it’s about building a service network that homeowners can rely on for years to come.

    Supporting the Experts: Our Electricians

    The safety of a home depends on the person installing the wires. VYNA is investing heavily in Electrician Training Programs across the country. By teaching the latest safety standards and installation techniques, VYNA ensures that every home using its products is as safe as it can possibly be.

    Looking Ahead

    By 2026, VYNA Electric will expand its family of products to include energy-saving fans and other home essentials. The philosophy remains the same: If it carries the VYNA name, it is built to be the most reliable part of your home.

  • Signature Global Partners with RMZ for INR 1,283 Cr Gurugram Commercial Project

    New Delhi, Feb 16: Signature Global Ltd. one of India’s leading real estate development companies, today inked an agreement to form a joint venture with RMZ, a leading developer and asset manager of commercial real estate in India, to develop a mixed-use project comprising office buildings, hotels, and retail spaces on the Southern Peripheral Road in Gurugram.

    Under the agreement, Signature Global and RMZ will form a 50:50 joint venture, with RMZ committing an investment of INR 1,283 crore to acquire a 50% equity stake in the project.

    As part of the transaction, the Company, Gurugram Commercity Limited (GCL), a wholly owned subsidiary of Signature Global, and Millennia Realtors Private Limited, an RMZ entity, have entered into a Securities Subscription and Purchase Agreement (SSPA). Under the SSPA, RMZ will acquire a 50% equity stake in GCL through a combination of share purchase and share subscription, for an aggregate consideration of up to INR 1,283 crore.

    Located on the Southern Peripheral Road, the project will have a Floor Space Index (FSI) of 3.94 million square feet.

    The proposed mixed-use development marks Signature Global’s first major foray into large-scale commercial real estate development within its existing land portfolio, underscoring a strategically significant milestone in its portfolio diversification.

    The joint venture brings together the strengths of both partners, with Signature Global contributing strong execution and construction capabilities along with deep operational knowledge of the Delhi-NCR market, while RMZ brings its experience in designing, leasing, and managing large commercial and mixed-use developments.

    The total capital value of the development upon completion is expected to be in the range of INR 14,000–16,000 crore, positioning the project among the larger mixed-use developments in the region.

    Commenting on the development, Mr. Pradeep Aggarwal, Founder & Chairman, Signature Global (India) Ltd., said 

    “Today marks an important milestone in Signature Global’s growth journey as we broaden our development portfolio with a large-scale mixed-use project. The Southern Peripheral Road has steadily emerged as a key hub for both residential and commercial development, supported by strong infrastructure and connectivity. This partnership with RMZ brings together complementary strengths and deep domain expertise, enabling us to deliver a high-quality, future-ready development. As our first major commercial development of this scale, the project reflects our commitment to creating long-term value and bringing best-in-class developments to our customers and stakeholders.”

    Commenting on the partnership, Manoj Menda, Corporate Chairman, Supervisory Board, RMZ said,

    “We are pleased to partner with Signature Global on this significant mixed-use commercial development in Gurugram. The Southern Peripheral Road is rapidly emerging as a preferred commercial corridor, supported by strong occupier demand and improving infrastructure. This project aligns well with RMZ’s focus on developing institutional-grade commercial assets with long-term leasing potential. Signature Global’s execution capabilities and deep understanding of the Delhi-NCR market make them an ideal partner. Together, we aim to create a high-quality, future-ready commercial destination that delivers sustained value for occupiers and investors.”

  • Gold & Jewellery Valuation Program Held on February 9–10, 2026

    Kolkata, Feb 16 :With the rapid expansion of the gold loan ecosystem across India, there is a growing demand for professionally trained and certified gold appraisers. Jewellers-cum-valuers, along with bank and NBFC officials engaged in gold loan operations, are increasingly seeking formal training in Gold & Jewellery Appraisal for skill upgradation, standardisation, and regulatory compliance.

    Further, in view of the new guidelines issued by the Reserve Bank of India (RBI), proposed to be effective from April 2026, banks and NBFCs are expected to adopt more structured, transparent, and compliant gold loan appraisal and reimbursement mechanisms. This regulatory shift makes professional and technically sound training in gold appraisal even more critical.

    Recognising this emerging need, the Centre for Valuation Studies, GLF Business School, organised a two-day specially designed workshop on Gold & Jewellery Valuation & Appraisal in Kolkata on February 9–10, 2026. The programme was conducted under the aegis of the MSME Technology Development Centre, Ministry of MSME, Government of India, in association with the ICMAI Registered Valuers Organisation (ICMAI RVO).

    Expert Faculty & Programme Design

    The workshop was conducted by renowned expert faculty Dr. Pravin R. Joshi from MSME-TDC. The specialised programme provided participants with a strong conceptual foundation, complemented by extensive hands-on practical demonstrations to ensure real-world applicability and industry relevance.

    Key Topics Covered

    The sessions covered:

    • Fundamentals of gold, purity standards, and hallmarking
    • Identification of different types and caratage of gold jewellery and alloys
    • Methods of testing gold purity (visual inspection, touchstone method, and instrument-based testing)
    • Weight calculation, wastage estimation, and scientific valuation techniques
    • Risk factors, fraud detection, and best practices in gold appraisal
    • Regulatory and operational aspects of gold loans in Banks and NBFCs, including RBI compliance requirements

    The programme emphasised practical exposure, enabling participants to develop technical accuracy and confidence in appraisal processes.

    Participant Profile

    The workshop witnessed active participation from:

    • Bank Managers and Loan Officers
    • Valuers and Chartered Appraisers
    • Jewellery Shop Owners
    • Jewellery Manufacturers

    Distinguished Presence

    The programme was graced by the presence of:

    • Prof. Avijit Banerjee, Director, GLF Business School
    • Prof. Lopamudra Bhattacharyya, Founder & CEO, GLF Business School
    • Shri Goutam Maiti, Programme Coordinator, MSME-TDC
    • Dr. S. K. Gupta, Managing Director, ICMAI RVO (who joined online)

    The workshop concluded with positive feedback from participants, who appreciated the technical depth, practical orientation, and regulatory insights offered by the programme. The initiative marks a significant step toward strengthening professional standards in gold valuation and supporting compliance-driven growth in the gold loan sector.

  • [x]cubeLABS Launches ‘Ello’ Multilingual Voice AI Platform for Indian Enterprises

    Mumbai, Feb 16. Hyderabad-based digital transformation leader [x]cubeLABS today announced the launch of Ello, its proprietary multilingual Voice AI platform for Indian enterprises. The platform with voice AI agents adapts across 12 Indian and 100+ global languages and dialects worldwide. This launch positions the company at the forefront of transformative voice-driven digital engagement and strengthens its AI-led growth trajectory.

    With enterprise customers across the US, Ello introduces a new category of self-evolving conversational voice agents that continuously learn from every interaction, refining their understanding of intent, context, and resolution pathways in real time. Ello’s agents adapt autonomously, compounding in value.

    Founded in 2008 by Sridhar Muppidi, Bharat Lingam, and four other co-founders, [x]cubeLABS has spent over 18 years delivering enterprise solutions powered by emerging technologies such as Generative AI, IoT, Blockchain, and AR/VR, establishing itself as a leader in digital transformation. Ello represents the latest milestone in the company’s broader product and AI innovation strategy, focused on solving high-impact enterprise challenges around customer resolution, retention, and operational efficiency.

    Ello is indigenously built and engineered in India, forming a sovereign Voice AI infrastructure layer designed for enterprise-grade deployment across regulated industries. Purpose-built for regulated and high-scale environments, the platform goes beyond scripted automation and static bots by delivering measurable improvements in resolution accuracy, contextual continuity, and operational efficiency. The platform uniquely covers the entire Voice AI lifecycle end-to-end, from rapid onboarding of enterprise knowledge systems and rigorous evaluation to production deployment with ready-made integrations. Ello enables natural, human-like voice engagement across Banking and Financial Services, Telecom, Retail, Travel & Hospitality, Healthcare, and large contact centre ecosystems.

     Given the growth in AI and voice-led multilingual applications for India, Sridhar Muppidi, Co-Founder of [x]cubeLABS & Ello, says,

    Enterprise AI in regulated industries isn’t just about automation, it’s about reliability, contextual continuity, and measurable outcomes. We have solved some of the hardest problems around long-term memory, context persistence, and production-grade deployment at scale. Many AI systems are built to reduce human call volume. We build systems that actually resolve customer issues end-to-end

    Headquartered in the IT and tech city of Hyderabad, Ello (www.getello.ai) is building a strong global client base through its enterprise deployments. Having achieved 50% month-on-month growth in bookings over the last 2 quarters, it is now formally launching in India with capabilities built for local realities. The Indian conversational and voice AI market is witnessing increased enterprise demand with a market potential of approximately USD 2 billion over the next 5 years.

  • UiPath Acquires WorkFusion to Boost Agentic AI in Financial Services

    India, Feb 16 :UiPath a global leader in agentic automation, today announced the acquisition of WorkFusion, a pioneer in AI agents for financial crime compliance. The acquisition expands and strengthens the UiPath portfolio of agentic AI-powered industry solutions for the financial services and banking industries, including processes and workflows for financial crimes compliance such as anti-money laundering and know your customer operations.

    WorkFusion’s pre-built library of AI agents automates the most labor-intensive aspects of financial crime compliance, from customer screening to investigations. Coupled with UiPath’s agentic automation and orchestration platform, banks and financial institutions can automate intricate workflows, analyze complex patterns, and help prioritize cases requiring human expertise, while maintaining the security, governance, and regulatory controls they require to reduce operational costs and improve compliance effectiveness.

    “Joining UiPath is a moment of validation for the years our team has poured into creating something bold, different, and deeply needed in financial crime compliance, AI agents that automate work and mitigate risk,”

    Adam Famularo, CEO of WorkFusion.

    “Now, UiPath gives us the scale to grow faster than we ever could alone, without losing the heart of who we are, our people, our products, and our mission. Together, we’re creating something bigger than any one company: we are modernizing financial crime compliance. I’ve never been more excited for our future or more proud of the team carrying us there.”

    “Financial institutions need intelligent solutions to combat sophisticated financial crimes and navigate evolving compliance requirements,”

    Daniel Dines, CEO of UiPath.

    “Incorporating WorkFusion’s purpose-built AI agents for financial crime compliance into our platform expands our portfolio of agentic AI solutions for these industries, extending our ability to deliver comprehensive business orchestration and automation solutions to our customers. We’re delivering a powerful set of AI-powered solutions capable of automating and orchestrating critical compliance processes and workflows while working alongside people to deliver impact.”

  • Ambuja Cements Hosts Industrial Visit for SEDI Ambujanagar Trainees

    Gujarat, Feb 16 : Ambuja Cements, the 9th largest building materials solutions provider globally and part of the diversified Adani Portfolio, organised an industrial exposure visit for trainees under Project Udaan from its Skill and Entrepreneurship Development Institute (SEDI) Ambujanagar, aimed at strengthening practical learning and industry readiness.

    As part of the programme, trainees from the BPO (Business Process Outsourcing), GDA (General Duty Assistant) and HAT (Hospital Assistant Technician) trades visited key facilities at Ambujanagar, including the Ambuja Cements Plant and the Thermal Power Plant, where they were introduced to operational processes, safety practices and workplace systems.

    The exposure visit also included a tour of BCT Muldwarka, offering trainees a broader perspective on industrial logistics and infrastructure. During the visit, officials clearly explained the key aspects of each facility and addressed trainee queries,

    Such visits reinforce Ambuja Cements’ commitment to skill development and employability by bridging classroom learning with real-world industrial exposure.

  • Zee Business Leads Budget Day Viewership with 74.2 Percent Market Share

    Mumbai, Feb 16: Zee Business reaffirmed its undisputed leadership in business news coverage on Union Budget Day, commanding a 74.2% market share (Source: BARC, Market: North, TG: NCCS ABC Male 22 Years; Period: 01st Feb’26; Time: 0800-1000 hrs; Share Calculated on 2 Channels). The channel’s dominant performance underscores its position as India’s most trusted destination for Budget analysis and market interpretation. Extending this leadership beyond Budget Day, Zee Business continues to remain the No.1 business news channel every day, every week, and every month, reflecting consistent viewer trust and market dominance.

    Building on this overwhelming viewer preference and leadership, Zee Business, India’s leading business news channel, successfully hosted its flagship post-Budget thought leadership forum, Budget Samvad 2026, live from the iconic Bombay Stock Exchange. The high-impact session was moderated by Anil Singhvi, Managing Editor, Zee Business, who engaged in discussions with prominent experts including Ramesh Damani, Veteran Investor & Member.

    Zee Business’ 74.2% market share on Budget Day highlights the channel’s unmatched credibility, speed, and depth in delivering real-time financial news and analysis. From live decoding of policy announcements to expert-driven interpretation, the channel’s comprehensive coverage resonated strongly with investors and decision-makers across the country. Viewers rely on the channel not only for comprehensive Budget coverage but across every trading day for expert-driven analysis, real-time market intelligence, and sharp editorial judgment that translate complex financial developments into clear, actionable understanding

    Commenting on the milestone, Anil Singhvi, Managing Editor, Zee Business, said,

    “The 74.2% market share on Budget Day is a reflection of the trust viewers place in Zee Business for credible and timely market insight Budget Samvad 2026 reflects our commitment to going beyond headlines and bringing clarity to complex market narratives.”

    Budget Samvad 2026 further consolidates Zee Business’ leadership in economic discourse, offering viewers clarity, context, and conviction as India navigates its post-Budget growth trajectory.

  • Physiotherapists Explain How Pain Can Be Treated Without Painkillers

    New Delhi, Feb 16: With chronic back and joint pain increasingly common among working professionals, the shift toward non-pharmacological pain management is gaining momentum among physiotherapists. The focus is on restoring function, improving mobility, and reducing discomfort.

    Global research indicates that up to 70–80% of adults experience it at least once in their lifetime, and physiotherapy-based interventions are known to provide significant improvement for a large proportion of cases. More than half of chronic back pain patients can be managed effectively without long-term dependence on pain medication, a study suggests. 

    According to Dr. Dharam P. Pandey, Managing Director, APARC Healthcare, said: “Pain is often a sign that the body’s mechanics are off balance — weak muscles, poor posture, or restricted joints. Through progressive strengthening, flexibility drills, aerobic conditioning, and joint mobilization, we help patients move better and feel better. The goal isn’t just pain relief, but restoring daily function.”

    Physiotherapy blends therapeutic exercise, manual techniques, and non-invasive modalities to relieve pain and improve mobility. Strengthening and flexibility exercises reduce stiffness, build support around affected joints, and stimulate the body’s natural pain-regulating mechanisms. 

    Hands-on manual therapy, including soft tissue work, myofascial release, and joint mobilization, eases tension and restores movement. Tools such as TENS, ultrasound, heat, cold therapy, and dry needling help control inflammation and modulate pain without pharmacological intervention. Patients are also guided on posture, ergonomics, pacing, and stress management to prevent recurrent flare-ups and support long-term recovery.

    While painkillers are useful during acute injury or high-intensity pain, especially where inflammation must be controlled quickly, long-term use is not without risk. Commonly used NSAIDs may lead to gastric irritation, acidity, kidney strain, or elevated cardiovascular risk when consumed frequently. Stronger medications, including opioids, may also carry dependency risks if used improperly.

    Dr. Meenakshi Rajput, HOD Physiotherapy, Jaipur Golden Hospital, Rohini, Delhi, says: “Medication certainly has a place in pain management. But physiotherapy equips individuals with tools to stabilize, strengthen, and protect their bodies, reducing reliance on medicines for chronic problems and improving long-term outcomes.” 

    Physiotherapists emphasize that chronic back and neck pain, arthritis-related stiffness, sports injuries, sciatica, and post-surgical rehabilitation respond especially well to structured physiotherapy, particularly when treatment begins early, and compliance is high.