"Resorts Turn to Activity-Led Experiences to Drive Revenue and Guest Engagement"

Resorts across India are redefining their growth strategies by moving beyond interior upgrades andย infrastructure enhancementsย toย focus onย activity-oriented attractions that actively engage guests. Rather than relying solely on aesthetics, hospitality properties are increasingly investing inย experiencesย that encourage participation, movement,ย andย longer on-siteย engagement.

Mini waterparks, curated waterplay features,ย andย safe childrenโ€™s play zones are being thoughtfully integrated within resort premisesย toย enhance the overallย guestย experience. These additions motivate familiesย to spend more time on-property, resulting in longer stays, higher occupancy rates, andย increased ancillaryย revenueย from food, recreation,ย andย repeat bookings.

A significant driver behind this shift is changing consumer behaviour, especially among families. Parents today actively chooseย resortsย that offer in-house waterparksย andย dedicated play areas, as these spaces create excitement for children while allowing parentsย toย participate, supervise,ย andย bond with them. Shared activities such as splash zones, interactive water rides,ย andย soft play areas foster memorable family moments, making the holiday experience more engagingย andย emotionally rewarding for both parentsย andย children.

Beyond entertainment, qualityย andย safety have become critical decision-making factors for resort owners. High-grade materials, anti-skid surfaces, child-safe designs, durability,ย andย compliance with safety standards are now essential requirements. From a cost perspective,ย activityledย installations are available across a wide investment range. Entry-level waterplay unitsย andย compact play zones typically start from โ‚น4โ€“5 lakh, while larger, customised mini waterparks with multiple attractions can range between โ‚น50โ€“60 lakh, depending on scale, design complexity,ย andย features.

Supporting this transformation, Wonderland Mangala Industries has emerged as a key enabler forย resortsย lookingย toย adopt experiential infrastructure. The brand designsย andย manufactures a wide range of water rides, mini waterparks,ย andย safe play zones tailored specifically for hospitality environments. With a strong focus on quality, safety, durability,ย andย engaging design, Wonderland Mangala Industries helpsย resortsย seamlessly integrateย activity-based attractions that not only elevateย guestย satisfaction but also deliver measurable returns through increased footfall, repeat visits,ย andย stronger brand recall..

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