India, January 2025: Laneige, the global skincare sensation renowned for its innovative products and hydrating formulas, is thrilled to announce its arrival on leading quick-commerce platform— Blinkit. Starting January 23rd, Laneige products are available on the platform, bringing the brand’s iconic offerings closer to its consumers than ever before.
With this launch, Laneige aims to redefine convenience in beauty shopping, offering its bestsellers—including the cult-favorite Lip Sleeping Mask & Lip Glowy balms and the revolutionary Water Sleeping Mask—delivered right to your doorstep in record time.
Paul Lee, Managing Director & Country Head of Amorepacific India, added, “At Laneige, we are constantly looking for innovative ways to make our premium skincare products more accessible to our consumers. Our partnership with Blinkit is an exciting step in this direction, enabling us to bring the iconic Laneige experience directly to our customers’ doorsteps in record time. As we continue to expand our presence in India, this collaboration further emphasizes our commitment to providing convenience and high-quality skincare solutions to the modern, on-the-go consumer. We are thrilled to be a part of this journey and look forward to serving our loyal and new customers alike.”
This partnership underscores Laneige’s commitment to making premium skincare accessible to the modern, on-the-go consumer. Whether you’re indulging in a self-care routine or seeking hydration essentials for your daily regimen, Laneige is now just a few clicks away.
