Alappuzha, Mar 6: On this International Women’s Day, Xandari Pearl Beach Resort highlights its impactful collaboration of eight years with the women-led enterprise Kudumbashree. The partnership reflects the brand’s guiding philosophy of the 3C’s — Community, Collaboration, and Conservation — translating responsible tourism into meaningful livelihood support for local women.
The collaboration began in 2018. Over the past eight years, Xandari Pearl Beach Resort has worked closely with Kudumbashree units, consistently sourcing approximately 60 kg of traditional food products such as puttu podi, appam podi, and ari podi every month. This steady sourcing model has evolved into a structured livelihood support system, where tourism directly strengthens women-led microenterprises across Kerala.
“Our eight-year partnership with Kudumbashree reflects how we define responsible tourism, not as an initiative, but as a long-term commitment embedded in our operations. By prioritising local sourcing, we are creating consistent income opportunities for women-led enterprises while ensuring that the benefits of tourism remain within the community,” said Arvind Gangadharan, Chief Xperience Officer, Xandari Resorts.
“Xandari Pearl Resorts has consistently contributed to our income through this collaboration. Due care has been taken by one and all in the production centers in executing every purchase order. We value this continued association and look forward to strengthening it further,” added Anuradha, a representative of Kudumbashree.
Together, Xandari Resorts and Kudumbashree have shown that when hospitality and grassroots enterprise align, the impact extends far beyond business, strengthening families, communities, and local economies. As the partnership enters its eighth year, Xandari Pearl reaffirms its commitment to expanding local sourcing initiatives and deepening its engagement with women-led enterprises in the region.
