Next Gen Consulting

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  • Tamil Nadu CM Vijay to Hold Thanksgiving Meeting in Tiruchirappalli, Attendance Restricted to Pass Holders

    Tiruchirappalli, June 1 (BNP): Tamil Nadu Chief Minister and Tamilaga Vettri Kazhagam (TVK) President Vijay is scheduled to visit Tiruchirappalli today to participate in a thanksgiving public meeting at the St Joseph’s College ground near Chathiram Bus Stand, organised to express gratitude to voters and supporters from the Tiruchirappalli East constituency.

    Tamil Nadu CM Vijay to Hold Thanksgiving Meeting in Tiruchirappalli, Attendance Restricted to Pass Holders

    The event has been arranged to acknowledge public support received during the recent Tamil Nadu Assembly elections, in which Vijay-led TVK secured a decisive mandate to form the government. Vijay had contested from two constituencies — Perambur in Chennai and Tiruchirappalli East — winning both seats before later resigning from the Tiruchirappalli East constituency after assuming office as Chief Minister.

    Despite stepping down from the constituency, Vijay is expected to personally thank party workers, supporters and voters in Tiruchirappalli district during the gathering.

    According to organisers, Vijay will arrive at Tiruchirappalli Airport from Chennai by a special flight before proceeding to the venue, where extensive preparations and security arrangements have been made.

    Unlike a conventional mass rally, attendance at the event will be strictly regulated through QR code-enabled entry passes, with participation capped at around 5,000 people. Organisers clarified that entry will not be permitted without valid authorisation under any circumstances.

    As a precautionary measure, passes were reportedly not issued to pregnant women, children, school students, senior citizens, differently-abled individuals and people with health concerns, while authorities advised such groups to avoid attending the programme.

    Police and administrative officials have issued guidelines regarding designated parking areas to minimise traffic disruption near the venue. Drinking water, medical support and other basic facilities have also been arranged for attendees.

    Meanwhile, party workers and members of the public unable to secure entry passes have been encouraged to follow the event through television broadcasts and live social media coverage to ensure smooth management of the programme.

    The thanksgiving meeting is expected to draw political attention in Tamil Nadu as Vijay continues to consolidate his leadership following the party’s electoral success.

  • Servotech Launches New Solar Campaign ‘Raho Roshan, Bina Tension’ Starring Sonu Sood

    New Delhi, June 1: Servotech Renewable Power System Ltd. India’s  manufacturer of advanced solar and clean-energy solutions, has launched its new Solar TVC ad campaign, ‘Raho Roshan, Bina Tension’, featuring actor Sonu Sood. 

    Executed by Shakti Sagar Productions, the campaign is being rolled out with a digital-first approach, spearheaded by a premier launch on JioHotstar. Following the initial phase, Servotech will aggressively scale the campaign’s reach across other leading OTT platforms, prominent national news channels, Linear TV, and Connected TV (CTV) networks, alongside high-engagement social media platforms and nationwide digital touchpoints.

    Set in a nostalgic 90s retro backdrop, the TVC follows a comic and relatable storyline centered around rising household expenses and the growing adoption of solar energy solutions. The campaign is anchored on a witty back-and-forth conversation between two brothers, both played by Sonu Sood in a double role, bringing back the classic Indian family humour dynamic.

    The ad film opens in a traditional Indian household after the recent loss of its family patriarch. The two sons, both portrayed by Sonu Sood in a dual role, come together to divide the responsibilities of running the household. What starts as a sincere discussion about sharing duties soon takes an unexpected turn. Throughout the film, the elder brother cunningly shifts all major financial responsibilities onto the younger brother, who willingly agrees out of respect for his elder sibling. However, when the elder brother volunteers to take responsibility for paying the electricity bill, the younger brother surprisingly insists on paying it himself. The argument eventually reveals that the house is powered by a Servotech rooftop hybrid solar system, making the electricity bill extremely affordable, the very reason why the elder brother wanted to take over that responsibility.

    The TVC effectively highlights how solar energy is transforming electricity bills from a major household burden into a manageable expense. The campaign concludes with the unveiling of Servotech’s solar rooftop tagline, “Raho Roshan, Bina Tension.”

    Speaking on the launch of the TVC Ad campaign, Rishabh Bhatia, Head of Digital Marketing at Servotech Renewable, said,

     ‘Raho Roshan Bina Tension’ is a campaign built on nostalgia, humour, and relatability, emotions that connect deeply with Indian families. Working with Sonu Sood was an incredible experience as he brought both authenticity and charm to the narrative. Through this TVC, we wanted to simplify the conversation around solar adoption and show how renewable energy can genuinely ease everyday financial stress. This campaign is an important step in strengthening Servotech’s positioning as a household solar brand for modern India.”

    Speaking of Servotech’s future plans, Prabhutva Tiwari, PR & Marcom Head at Servotech Renewable, added,

    “With ‘Raho Roshan, Bina Tension’, our objective was to create a storyline that feels entertaining yet meaningful for everyday consumers. Known for his strong connection with Indian audiences and his impactful public image, Sonu Sood brings authenticity, relatability, and mass appeal to the campaign. This is just the beginning, and we are already working on more engaging TVC campaigns of our other product lines that will be launched very soon.”

  • Spider-Noir Showrunner Oren Uziel On Bringing A Darker Spider-Man To 1930s New York

    June 1 : Now streaming on Prime Video, Nicholas Cage starrer Spider-Noir brings a darker and more mature take on the Spider-Man universe, following a private investigator navigating crime-ridden 1930s New York. The series has been met with strong praise from audiences and critics worldwide for its distinctive noir aesthetic and fresh spin on the Spider-Man mythos. For showrunner and executive producer Oren Uziel, whose previous credits include The Lost City, 22 Jump Street and Mortal Kombat, the series offered the chance to combine several of his favourite storytelling worlds into one project. 

    Spider-Noir Showrunner Oren Uziel On Bringing A Darker Spider-Man To 1930s New York

    Speaking about what drew him to the series, Uziel said,

     “I first got involved through the producers Phil Lord, Chris Miller and Amy Pascal. I’ve worked with all of them in the past and always had a great experience. I loved that the project was a live action Spider-Man, I loved that it was set in New York in the 1930s and most of all I loved that it was rooted in the Noir genre. I’ve always been a huge fan of film noir, from the classics straight through the neo-noirs of the past 30, 40, 50 years and counting, so I saw ‘Spider-Noir’ as a magical opportunity to stake my claim to this particular corner of the larger Marvel universe.”

    Uziel also explained how the series sets itself apart from previous Spider-Man adaptations through its central character. “This version of The Spider is different from other on-screen interpretations of Spider-Man in many ways. For starters, he’s called The Spider instead of Spider-Man. He’s also called Ben Reilly instead of Peter Parker. And lastly but most importantly, he’s a lot older than any previous iteration we’ve seen before. This is an adult. A guy who drinks, smokes and isn’t afraid to fight dirty. A guy who has been through hell and back and lived, barely, to tell the tale.” 

    This series stars Academy Award-winning actor Nicolas Cage in the lead role, alongside Lamorne Morris, Li Jun Li, Abraham Popoola, Karen Rodriguez, Jack Huston and Brendan Gleeson. The guest cast includes Lukas Haas, Cameron Britton, Cary Christopher, Michael Kostroff, Scott MacArthur, Joe Massingill, Whitney Rice, Amanda Schull, Andrew Caldwell, Amy Aquino, Andrew Robinson and Kai Caster.

    Produced by Sony Pictures Television exclusively for MGM+ and Prime Video, the series has Harry Bradbeer serving as director and executive producer on the first two episodes, with Oren Uziel and Steve Lightfoot as co-showrunners and executive producers. Spider-Noir is now streaming exclusively on Prime Video across India and in more than 240 countries and territories worldwide. The series is available in English, Hindi, Tamil, Telugu, Kannada and Malayalam, and can be experienced in both authentic black-and-white and true-hue full colour.

  • Your Daily Dose of Summer Cool: Dabur Real Coconut Water

    Your Daily Dose of Summer Cool: Dabur Real Coconut Water

    Hyderabad, June 01: As temperatures soar across the country, Dabur India Limited, the country’s leading science-based Ayurveda company, is positioning Réal Activ Coconut Water as the ultimate natural solution for refreshing hydration with no added sugar this summer. Packed with natural electrolytes and harvested from the finest coconuts, Réal Activ Coconut Water offers a fat-free, low-calorie alternative to sugary carbonated beverages for refreshing hydration. 

    “Réal Activ Coconut Water is the perfect summer companion, offering a natural electrolyte boost to combat tiredness and support hydration. It provides a guiltfree hydration experience with no added sugar, while its inherent cooling properties support summer wellness by aiding digestion and promoting skin hydration & health. Now redefined for maximum convenience, our various pack sizes ensure that this refreshing, healthy ritual is accessible anytime and anywhere for consumers on the go.” Mr. Mayank Kumar, Vice President- Marketing, Dabur India Ltd said. 

    “During the peak of summer, most people turn to sugar laden carbonated beverages without realizing each glass has 5 cubes of added sugar. Real Activ Coconut water helps provide refreshing hydration with no added sugar. Réal Activ Coconut Water provides 100% coconut water goodness and has naturally present electrolytes. We are committed to providing consumers with a convenient, hygienic, and 100% natural hydration experience that fits seamlessly into their active lifestyles, whether they are at the gym, in the office, or traveling.” Ms. Monisha Prasher, G.M. Marketing – Foods, Dabur India Ltd said. 

    Beyond simple thirst-quenching, Réal Coconut Water offers a suite of holistic health benefits that support overall summer wellness. Its inherent cooling properties are instrumental in maintaining digestive health and soothing the system against heat-induced discomfort. Furthermore, the beverage acts as an internal hydrator that helps maintain skin health, promoting a natural glow even in harsh weather conditions. Being naturally fat-free and containing no added sugars or artificial flavors, it provides a zero-guilt ritual for those looking to stay fit without compromising on taste or purity. 

    Réal Activ Coconut Water is available in 200 ml and 1-liter Tetra Paks and PET bottles. 

  • Odisha’s Traditional Bela Panna Gains National Spotlight in PM Modi’s Mann Ki Baat

    Bhubaneswar, June 1 (BNP): Odisha’s traditional summer beverage, Bela Panna (ବେଲ ପଣା), received national recognition after Prime Minister Narendra Modi highlighted it during the latest edition of Mann Ki Baat, drawing attention to the state’s rich cultural and culinary heritage.

    Odisha’s Traditional Bela Panna Gains National Spotlight in PM Modi’s Mann Ki Baat

    The mention of Bela Panna, a refreshing drink made from wood apple and widely consumed during summer months in Odisha, has been welcomed by cultural enthusiasts and citizens across the state. Deeply rooted in Odisha’s traditions, the drink is known not only for its refreshing taste but also for its health benefits, particularly in combating heat and aiding digestion.

    Observers said the Prime Minister’s acknowledgment has brought renewed focus to Odisha’s indigenous food practices and traditional wisdom, which continue to hold relevance in modern lifestyles.

    Bela Panna occupies a special place in Odisha’s cultural fabric and is especially associated with the observance of Pana Sankranti, marking the traditional Odia New Year. The beverage symbolises the state’s age-old knowledge of seasonal wellness and sustainable food habits.

    The recognition in Mann Ki Baat is being viewed as an important moment for Odisha, encouraging greater appreciation of local traditions and showcasing the diversity of India’s cultural heritage on a national platform.

  • Life insurance renewals continue to anchor long-term financial protection in India

    Mumbai, June 01: Renewal premiums contributed 55.09% of the total premium underwritten by India’s life insurance industry in FY2024-25, reflecting sustained policyholder commitment and the long-term nature of customer relationships, according to an analysis of the IRDAI Annual Report 2024-25 by the Insurance Awareness Committee – Life Insurance (IAC-LI).

    Life insurance renewals continue to anchor long-term financial protection in India

    The industry reported total premium income of ₹8.86 lakh crore during FY2024-25, registering a growth of 6.73%. The strong contribution from renewal premiums highlights how long-term life insurance products continue to support financial protection, disciplined savings and retirement planning across economic cycles.

    Along with renewals, the report has also noted other encouraging aspects about the life insurance industry. The industry paid total benefits of ₹6.30 lakh crore during the year, equivalent to nearly 72% of net premium collected, underlining the sector’s role in providing financial support to policyholders and beneficiaries. Individual death claim settlement ratio stood at 97.82% during FY2024-25, while group claims settlement ratio stood at 99.68%, reflecting continued focus on policyholder servicing and claims support. 

    Commenting on the trends, Mr. Kamlesh Rao, Chairperson, Insurance Awareness Committee – Life Insurance (IAC-Life), said,

     “Life insurance products are designed to address long-term financial needs that evolve across different life stages. The strong share of renewal premiums demonstrates sustained customer commitment towards financial protection, disciplined savings and retirement preparedness. It also reflects growing awareness about the importance of maintaining long-term financial protection and continuity.”

    ULIP funds under management increased from ₹7.61 lakh crore in FY2023-24 to ₹8.29 lakh crore in FY2024-25, accounting for 12.23% of total investments managed by life insurers.

    “ULIPs continue to attract long-term investors seeking a combination of insurance protection and market-linked wealth creation opportunities. Their long-term structure supports disciplined investing aligned with evolving financial goals,” Mr. Rao added.

    Despite the positive figures, the Committee admits that the slight dip in life insurance penetration to 2.7% of the GDP remains a mountain to be scaled. It presents an opportunity to bring more households under organised financial protection. 

    According to the IAC-LI, recent regulatory reforms introduced by IRDAI have further strengthened transparency, disclosures, product suitability and policyholder protection frameworks across the sector.

    “These measures are improving consumer confidence and strengthening long-term engagement with life insurance products. As financial needs become more complex, long-term insurance solutions will continue to play an important role in helping households balance protection, savings, retirement planning and wealth creation,” Mr. Rao continued.

  • Utkal: The Historical Pride and Cultural Identity of Odisha

    Utkal is one of the ancient names of present-day Odisha and holds a special place in the history, culture, and identity of the Odia people. The name “Utkal” appears in several ancient texts, inscriptions, and literary works, reflecting the region’s rich heritage and glorious past. For centuries, Utkal was known as a land of art, architecture, learning, spirituality, and maritime trade. Even today, the term evokes pride among Odias and symbolizes the state’s cultural and historical legacy.

    Origin of the Name Utkal

    The word “Utkal” is believed to have originated from the Sanskrit words Ut (excellent) and Kala (art), meaning “the land of excellence in arts.” This interpretation highlights the region’s long-standing tradition of artistic and cultural achievements. Ancient scriptures such as the Mahabharata, Ramayana, and various Puranas mention Utkal as a prominent kingdom in eastern India.

    Utkal in Ancient History

    Historically, Utkal formed part of the larger region known as Kalinga. The area was inhabited by prosperous communities engaged in agriculture, trade, and craftsmanship. Utkal gained prominence due to its strategic location along the Bay of Bengal, which facilitated maritime trade with Southeast Asian countries such as Java, Sumatra, Bali, and Sri Lanka.

    The people of Utkal were known for their courage, independence, and cultural refinement. Ancient records indicate that the kingdom maintained political and economic relations with several neighboring regions and kingdoms.

    Utkal: The Historical Pride and Cultural Identity of Odisha

     

    Connection with Kalinga

    Utkal and Kalinga are often mentioned together in historical texts. The Kalinga War fought in 261 BCE between Emperor Ashoka and the Kalinga kingdom remains one of the most significant events in Indian history. The immense destruction caused by the war led Ashoka to embrace Buddhism and adopt a policy of non-violence.

    Although Kalinga was the broader political entity, Utkal represented an important cultural and geographical region within it. The legacy of Kalinga and Utkal continues to shape Odisha’s historical identity.

    Centre of Art and Architecture

    One of the greatest contributions of Utkal to Indian civilization is its remarkable art and architecture. The region produced some of India’s finest temples, sculptures, and artistic traditions.

    Notable monuments include:

    • The Jagannath Temple at Puri

    • The Sun Temple at Konark

    • The Lingaraj Temple at Bhubaneswar

    • Mukteswar Temple and Rajarani Temple

    These architectural masterpieces demonstrate the advanced engineering skills and artistic excellence of the people of Utkal.

    Religious and Spiritual Significance

    Utkal has long been a center of religious harmony and spiritual learning. Hinduism, Buddhism, and Jainism flourished in the region at different periods of history. The Jagannath cult, centered in Puri, became one of India’s most influential religious traditions.

    The annual Rath Yatra of Lord Jagannath attracts millions of devotees from across the world and serves as a symbol of Odisha’s spiritual heritage.

    Maritime Heritage of Utkal

    Ancient Utkal was renowned for its maritime activities. Odia sailors, known as Sadhabas, undertook voyages across the seas for trade and cultural exchange. They sailed to Southeast Asian countries carrying textiles, spices, ivory, and handicrafts.

    The famous festival of Boita Bandana, celebrated during Kartika Purnima, commemorates this glorious maritime tradition. It reminds people of Utkal’s historical role as a major center of international trade.

    Role in Literature and Education

    Utkal has made immense contributions to literature and learning. The region produced distinguished poets, scholars, and writers who enriched Odia language and culture.

    Prominent literary figures include:

    • Sarala Das

    • Upendra Bhanja

    • Fakir Mohan Senapati

    • Gangadhar Meher

    • Madhusudan Rao

    Their works helped preserve the cultural identity of Odisha and promoted social awareness among the people.

    Utkal and the Formation of Odisha

    The name Utkal played a significant role during the movement for the unification of Odia-speaking regions. During British rule, Odia-speaking areas were divided among different provinces, leading to administrative and cultural challenges.

    Visionary leaders such as Madhusudan Das, Gopabandhu Das, and Utkal Gourab Fakir Mohan Senapati worked tirelessly to unite Odia-speaking people. Their efforts culminated in the creation of Odisha as a separate province on April 1, 1936, making it the first state in India formed on a linguistic basis.

    Utkal in the National Anthem

    The importance of Utkal is reflected in India’s National Anthem, “Jana Gana Mana,” written by Rabindranath Tagore. The anthem includes the phrase:

    “Punjab Sindhu Gujarat Maratha, Dravida Utkala Banga”

    This mention highlights Utkal’s historical significance and its contribution to India’s cultural diversity.

    Legacy and Modern Relevance

    Today, Utkal remains a symbol of Odisha’s rich heritage and collective identity. Educational institutions, cultural organizations, and public establishments continue to use the name Utkal to honor the state’s glorious past.

    The spirit of Utkal is reflected in Odisha’s traditions, festivals, arts, literature, and social values. Preserving this heritage is essential for future generations to understand and appreciate their roots.

    Conclusion

    Utkal is far more than an ancient geographical name; it is a symbol of Odisha’s historical greatness, cultural richness, and enduring legacy. From its role in ancient trade and temple architecture to its contributions to literature, religion, and statehood, Utkal has left an indelible mark on Indian civilization. Understanding the history of Utkal helps us appreciate the remarkable journey of Odisha and its people through the ages.

  • Central Goa Emerges as The Next Real Estate Growth Corridor with Mohidin Properties Leading the Shift

    Central Goa Emerges as The Next Real Estate Growth Corridor with Mohidin Properties Leading the Shift

    Central Goa is witnessing a significant shift in its real estate landscape, with increasing demand for organised residential communities and long-term lifestyle-driven developments. Industry observers note that the region, traditionally seen as functional, is now gaining traction as a balanced residential and commercial destination with developers such as Mohidin Properties & Holdings playing a pivotal role in shaping this transition. 

    For years, Goa’s real estate activity remained concentrated in coastal belts, particularly North Goa, driven by tourism and second-home investments. However, evolving buyer preferences, improved infrastructure, and proximity to employment hubs have brought Central Goa into sharper focus. With connectivity to Dabolim International Airport, Verna Industrial Estate, educational institutions, healthcare facilities, and easy access to untouched beaches, the region offers a strong foundation for sustainable real estate growth. 

    Recognising this potential early, Mohidin Properties & Holdings has been actively developing projects aligned with the evolving needs of Central Goa. The company’s approach focuses on creating well-planned residential & retail ecosystems along with luxury standalone developments, contributing to the region’s transformation into a long-term living destination. 

    “The opportunity wasn’t to reposition Central Goa; it was to build in a way that respects what it already is,” says Avez Shaikh, highlighting the development philosophy guiding the company’s projects. 

    The company’s portfolio reflects a multi-segment strategy aimed at diverse buyer groups. Projects such as Mohidin’s Mirage cater to demand for well-connected premium housing, while larger township developments like Hamlet by the Bay integrate residential spaces with community infrastructure and lifestyle amenities. Boutique offerings such as Thirty Eight by Mohidin introduce refined, ocean-view residences, introducing the organised luxury segment to Central Goa. 

    This diversified development approach aligns with changing buyer profiles in the region. Central Goa is increasingly attracting working professionals, local families, second-home buyers, and high-net-worth individuals seeking a balance between connectivity and ‘OG Goa’ lifestyle. With this shift, emphasis is also being placed on long-term livability, project maintenance and sustainable planning. 

    Mohidin Properties & Holdings has focused on efficient infrastructure, sustainability, community management and lifecycle planning into its development strategy. The company has also emphasized post-handover asset upkeep involvement to ensure developments maintain quality standards and preserve asset value over time.

    The growing interest in Central Goa is further validated by the entry of large, organised developers into the region, signalling confidence in its long-term growth potential. As infrastructure strengthens and demand continues to evolve, Central Goa is steadily transitioning into one of the state’s most promising real estate investment corridors. 

    With its two-decades long presence and structured development approach, Mohidin Properties & Holdings is emerging as an early identifier & key contributor to this transformation, positioning itself at the forefront of Central Goa’s real estate growth story.

  • Abu Dhabi Maritime Academy and Bahrain Polytechnic Sign MoU

    Abu Dhabi Maritime Academy and Bahrain Polytechnic Sign MoU to Enhance Academic and Applied Collaboration in Maritime Transport and Emerging Technologies

    Abu Dhabi Maritime Academy and Bahrain Polytechnic Sign MoU

     Abu Dhabi, UAE – 1st June 2026: Abu Dhabi Maritime Academy (ADMA), the region’s leading academic institution for maritime training, and an integral part of AD Ports Group (ADX: ADPORTS), has signed a Memorandum of Understanding (MoU) with Bahrain Polytechnic to strengthen cooperation in the areas of education, training, and applied research, and at building high-impact partnerships that contribute to the development of national and regional talent in the maritime, engineering, and technology sectors.

    The MoU was signed by Dr. Yasser Al Wahedi, President of Abu Dhabi Maritime Academy; and Professor Ciarán Ó Catháin, CEO of Bahrain Polytechnic, in the presence of senior officials from both entities.

    Abu Dhabi Maritime Academy and Bahrain Polytechnic Sign MoU

     The MoU establishes a framework for collaboration to explore joint opportunities across several areas, including the development and delivery of training programmes and courses of mutual interest, train-the-trainer initiatives, and the organisation of lectures, workshops, events, and conferences. It also includes providing internship and work-placement opportunities (Cadetship) for Bahrain Polytechnic students and graduates.

    In addition, the MoU promotes collaboration in applied research projects that contribute to the development of technologies that support the maritime sector, marine engineering, maritime security, and logistics. In addition, the partnership will facilitate the exchange of knowledge and expertise in technical and engineering fields, and the development of advanced training programmes in emerging technologies and applied research, thereby fostering innovation and strengthening the alignment between academic outcomes and the needs of the industrial and maritime sectors. 

    Dr. Yasser Al Wahedi, President of Abu Dhabi Maritime Academy, said: “This partnership reflects Abu Dhabi Maritime Academy’s commitment to advancing applied education and fostering innovation through regional collaboration. By aligning academic excellence with industry needs, we are enabling the next generation of maritime and technology pioneers.” 

    Professor Ciarán Ó Catháin, CEO of Bahrain Polytechnic, stated that this partnership represents a strategic step aligned with Bahrain Polytechnic’s Strategic Plan 2026–2029, which focuses on enhancing applied education, expanding regional and international partnerships, and improving student readiness for the labour market through the integration of academic learning with practical experience. He added that the MoU supports the Polytechnic’s direction towards innovation, future skills development, and strengthening its position as a leading applied higher education institution in the region.

    The MoU reflects the shared commitment of Abu Dhabi Maritime Academy and Bahrain Polytechnic to expanding regional and international partnerships, enhancing the quality of applied education, and providing students with innovative learning and training opportunities that strengthen their professional readiness and align with the evolving needs of future industries.

  • ABRAHAM ACCORDS AND IMEC

    ABRAHAM ACCORDS AND IMEC

    HAIFA BAY AUTHORITIES APPOINT FRANK MELLOUL AS AMBASSADOR 

    1st of June, 2026 – In the context of the strengthening of the Abraham Accords and the profound economic and geopolitical transformations reshaping the region, the Haifa Bay Authorities have entrusted Frank Melloul with a strategic mission dedicated to public diplomacy and international outreach.

    The Haifa Bay Authorities announce the appointment of Mr. Frank Melloul as Ambassador of the Cluster, with the mission of defining and leading its international public diplomacy strategy.

    As part of this mission, Frank Melloul will bring his international expertise, strategic vision and recognized experience to support the positioning of the Haifa Bay Authorities. Through his commitment, he will contribute to strengthening the region’s international standing, promoting its dynamism, and supporting the advancement of the territory’s strategic objectives.

    This appointment comes at a pivotal moment for the region, as the Abraham Accords and the IMEC economic corridor (India-Middle East-Europe Economic Corridor) are opening new opportunities for regional, economic and geopolitical cooperation. The geographical position of Haifa Bay and northern Israel gives the region significant potential to serve as a central hub within this corridor.

    Frank Melloul, Ambassador of the Haifa Bay Authorities:
    “It is with a deep sense of honor that I accept this mission. Becoming the Ambassador of the Haifa Bay Authorities, at this particular moment in the region’s history, represents a unique responsibility. We are living through a historic turning point. The Abraham Accords have opened an unprecedented space for cooperation between the Port of Haifa and the wider world, while the IMEC corridor, linking India, the Middle East, and Europe, represents its most ambitious and promising economic expression. In this new geography, the Haifa Bay region is not one player among many: it is meant to become one of the strategic hubs of this corridor. Moreover, it brings together 52 Arab and Jewish local authorities, demonstrating every day that cooperation is not a promise, but a concrete reality. It is this dual message, economic opportunity and coexistence, that I am committed to carrying onto the international stage.”

    Aharon Azulay, CEO of the Haifa Bay Authorities:
    “We are delighted to welcome Frank Melloul and to count on his expertise for this major mission. Thanks to his experience and strategic vision, we are convinced that his mission will significantly contribute to the international outreach of the Haifa Bay region and to advancing its strategic ambitions at both the regional and global levels. Positioning the Haifa Bay Authorities at the heart of the region’s emerging geoeconomic dynamics is a key priority in our roadmap. Our diverse and multicultural territory provides a strong foundation for developing innovative partnership models on a global scale.”

    Created in 2019, the Haifa Bay Authorities bring together 18 local authorities representing nearly 840,000 residents. The Cluster acts as a platform for regional coordination and action in key areas such as infrastructure, transportation, economic development, energy, sustainability and social services.

    The Haifa Bay Authorities work to strengthen partnerships between local authorities, public institutions, the private sector and civil society in order to promote a shared vision for regional development.

    Among its initiatives, the Haifa Bay Authorities established a Forum through which, in cooperation with the Galilee and Valleys Cluster and the Kinneret and Valleys Cluster, they bring together a regional network of 52 Arab and Jewish local authorities, embodying a unique model of regional cooperation and coexistence.

    Under its leadership, the IMEC Information and Research Center was also created, dedicated to collecting data, research and analyses, while consolidating information from governmental, international and academic sources. The Authorities also launched the international “Next Bay” conference.